Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Userpilot

DECEMBER 13, 2023

Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey. A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

NOVEMBER 23, 2023

Dave Martin on how product roadmaps kill outcomes. They lack vision and lead nowhere. The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. As companies scale, they often cannot satisfy customer needs equally well. A roadmap example.

Feedback Software 105

Feedback Software Analytic Tools Product Research User Testing 105

Userpilot

MAY 1, 2024

TL;DR Digital product experience encompasses all customer touchpoints and interactions with a digital product across its lifecycle. It’s also not the same as user experience. Product experience management helps to: Enhance the entire customer journey and deliver personalized experiences.

Customer Experience 105

Customer Experience Feedback Software Analytic Tools Product Research 105

Userpilot

AUGUST 29, 2023

A project manager is focused on the completion of a specific project, whereas product managers focus primarily on the long-term vision and evolving a product to deliver value over time. Product management is absolutely critical to securing a product’s success. Champions a customer-centric approach.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 98

User Testing Research Software Customer Feedback Feedback Software 98

Lenny Rachitsky

APRIL 9, 2024

Instead, I believe that AI will have the most profound impact on the high-level (and historically most valued) skills of product management: developing a strategy, crafting a vision, identifying new opportunities, and setting goals. Here’s the day-to-day product-shaping work of a PM, and how I believe AI will impact it: 1.

Data Visualization 119

Data Visualization ChatGPT Research Software Product Management 119

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. Conducting market research As a product manager, your job is to shape the product vision and strategy.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Ronke PM

MARCH 26, 2024

At the heart of an organization that creates product magic is a product leader who is an expert at leadership and coalition building. These leaders understand that bringing effective products, solutions, and services to market requires consensus building and engaging cross-functional teams in the journey.

Weak Development Team 59

Weak Development Team User Testing Product Management Product Manager 59

ProductPlan

AUGUST 10, 2023

When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. Meanwhile, the slow, steady drumbeat of cautious experimentation and incremental enhancements always makes the product better.

Reporting Tools 94

Reporting Tools Feedback Software Product Research User Testing 94

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

The Product Coalition

APRIL 23, 2023

One of the first things you should do in your new role is to take stock of the current state of the product and its market, which means getting to know your team, customers, and competitors and analyzing any available data on product performance and market trends.

Leadership 78

Leadership User Friction Data Visualization Vision 78

Userpilot

SEPTEMBER 29, 2023

In this article, we've got a comprehensive review of the entire product development process. We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. The final step is to launch your product. What is product development?

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

JUNE 29, 2022

Did you know that product storytelling increases the chances of your product being remembered by 2200% ? Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse.

Feedback Software 98

Feedback Software User Friction User Testing Customer Experience 98

Userpilot

JANUARY 14, 2023

Product success is necessary both for the product manager and for the organization to grow. To build successful products, make sure to align the product strategy with the product vision. Continuous product discovery is necessary to keep up with the changes in user and market needs.

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 105

ChatGPT Data Visualization Onboarding KPIs Research Software 105

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Bain Public

DECEMBER 5, 2022

Paul Ortchanian , founder and CEO of Bain Public, was a guest on Product Voices this year discussing why relationships with the leadership team is a MUST for product managers. QUESTION 1: Do you think that company strategy and product strategy are the same? This is how I look at product strategies….

Data Visualization 52

Data Visualization Customer Feedback Customer Experience User Friction 52

Userpilot

NOVEMBER 14, 2022

Product planning focuses on the customer and business outcomes that the product should achieve. It should not be confused with project planning, product strategy development , or product discovery. Product planning improves the alignment of teams and internal stakeholders with the product vision.

Product Research 98

Product Research User Testing Research Software Onboarding KPIs 98

Userpilot

JULY 18, 2023

Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products! Roadmapping software visualizes and plans product development over time, facilitating coordination and alignment across teams.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Reporting Tools 98

The Product HQ

APRIL 20, 2024

The need for SaaS product managers is skyrocketing with each passing year. More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. Conduct your market research and determine the product strategy.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

Usersnap

APRIL 29, 2023

Product managers have a lot of ground to cover. From staying on top of market trends, user needs, customer feedback , and industry insights to managing their resources, and planning what’s ahead for their product. How can ChatGPT be useful for product management?

ChatGPT 105

ChatGPT Artificial Inteligence Feedback Software Reporting Tools 105

Userpilot

NOVEMBER 21, 2023

Instead of staying in the zone of most competence, divide your attention across all aspects of the product, like the business, tech, and UX. Without vision and looking ‘ahead’ it’s easy to get bogged down in ‘urgent’ low-impact tasks. The way things are done also differs from market to market and vertical to vertical.

Technical Review 104

Technical Review User Testing Product Management Product Manager 104

Userpilot

JULY 20, 2022

It also outlines its stages, looks at the House of Quality, and how to make sure the Voice of your Customers is heard. Quality Function Deployment (QDF) is a framework that helps teams translate customer requirements into technical requirements, and design the product and processes needed for its development. Are you ready?

User Testing 98

User Testing Feedback Software Customer Feedback Customer Experience 98

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

The Product Coalition

OCTOBER 22, 2018

Brilliant meeting so many new people and catching up with so many Receptive customers too. It was called: F Customer Feedback Video will be available soon too. F Customer Feedback Hello, I’m Hannah Chaplin the CEO at Receptive. However, customer feedback is actually a huge opportunity for your business. It matters.

User Testing 60

User Testing Feedback Software Customer Feedback User Friction 60

Userpilot

AUGUST 30, 2023

It’s 2023, and customers have options. This makes it more important than ever to create products people actually want to use. What strategies can you implement to drive acquisition and retention faster? The expert speakers at Product Drive 2023 will answer these and many more questions. But how do you do that?

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

ProductPlan

JANUARY 27, 2022

Product teams are spending on things that make them work better, smarter, and faster. They’re also investing in activities that help them better understand their market and customers. Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. 2022 Budgets Include Hiring.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

ProductPlan

AUGUST 10, 2023

When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. Meanwhile, the slow, steady drumbeat of cautious experimentation and incremental enhancements always makes the product better.

Reporting Tools 52

Reporting Tools Feedback Software Product Research User Testing 52

Userpilot

AUGUST 13, 2023

TL;DR A feature prioritization matrix helps product teams decide which features to develop next, focusing on high-impact features and resource optimization. A product prioritization framework helps you maximize customer value and deliver the best ROI by encouraging methodical examination of data before making decisions.

Data Visualization 98

Data Visualization User Testing Customer Experience Feedback Software 98

Product Talk

FEBRUARY 12, 2020

Lisa began her career in data science and spent four years as a data scientist at Airship , a marketing and messaging automation company. During her tenure as a data scientist, Lisa built two predictive products. We then jammed those models into our platform so that customers could access the outputs in many ways.” Tweet This.

Product Research 175

Product Research Data Visualization User Testing Research Software 175

Userpilot

OCTOBER 26, 2022

An impact map is a visual representation of the connections between the goals you want to achieve, the customers, and solutions. While impact mapping focuses on the interdependencies between the three, a customer journey map is a step-by-step breakdown of the actions your customers need to complete to experience value.

Onboarding KPIs 98

Onboarding KPIs Customer Experience Product Research User Testing 98

The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

Product Management 52

Product Management Product Manager Certifications User Testing 52

Userpilot

NOVEMBER 8, 2022

So how does a minimal viable feature differ from the concept of ‘minimum viable products? An MVP helps you define your complete product strategy. Building and launching minimum viable features is one of the most powerful product decisions you can take: primarily, they help you determine a feature’s usefulness.

Feedback Software 98

Feedback Software User Testing Analytic Tools Data Visualization 98

Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy. Product launch manager job description.

Product launches 98

Product launches Product Research User Testing Research Software 98