Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Userpilot

JULY 5, 2023

Wondering how to improve customer satisfaction scores and foster long-term success for your SaaS business? Customer satisfaction has become critical for any SaaS business as customers have increasingly competitive options. A good customer satisfaction level ensures great product engagement to retain customers longer.

Customer Satisfaction 98

Customer Satisfaction User Testing Data Visualization Customer Experience 98

Userpilot

MARCH 14, 2024

Looking for customer analytics use cases that can significantly improve your SaaS? This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. We also cover: Customer analytics categories. The three types of customer analytics and their significance.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Customer Experience 105

Intercom, Inc.

MARCH 16, 2021

Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. Why proactive support is your first line of defense.

Data Visualization 201

Data Visualization Onboarding KPIs User Friction Product Research 201

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Research Software 103

Userpilot

JANUARY 22, 2024

TL;DR A product marketing framework is a structured but flexible approach to positioning and promoting your product. To create a go-to-market strategy, you’ll need to identify your target market, craft your value proposition , master your product’s strategic positioning and messaging , and decide on your marketing channels.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

The Product Coalition

MARCH 3, 2024

Let’s explore how CRM marketing helps to better anticipate customer behavior. Understanding your customers is key, but simply understanding their demographics isn’t enough. What is customer behavior prediction? This isn’t just science fiction; it’s the game-changing potential of customer behavior prediction.

Data Visualization 116

Data Visualization Analytic Tools Marketing Customer Experience 116

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

MARCH 25, 2024

In this article, we’ll explain what user sentiment analysis is, why it’s important, and uncover some of the best tools for tracking and analyzing customer sentiment. TL;DR User sentiment is the feeling a person has about your brand, product, or service quality. Gather user sentiment data from multiple sources.

Data Visualization 105

Data Visualization Feedback Software Analytic Tools Reporting Tools 105

Userpilot

JUNE 26, 2023

How to create customer feedback systems to gain insights into user needs ? TL;DR Customer feedback systems are frameworks for collecting, organizing, and analyzing customer feedback for actionable insights. It also allows them to make informed product development decisions, and improve customer satisfaction and loyalty.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Feedback 98

Userpilot

JANUARY 15, 2024

TL;DR Empathy-driven design focuses on putting yourself in the user’s shoes and building solutions that cater to real user needs. Empathic design helps you: See the world through users’ eyes—understand their pain points and motivations. Identify user experience gaps and reduce friction.

User Testing 105

User Testing Customer Experience Data Visualization Research Software 105

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. VoC surveys help you make better product decisions, remove friction , build customer trust , and minimize future negative feedback.

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Userpilot

MAY 23, 2023

The rise of AI is grabbing headlines across the globe at the moment and the world of customer experience is no less. In this article, we’re going to unpack how AI customer experience can completely transform how people engage with your SaaS. AI can greatly improve the customer experience. What is AI customer experience?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Userpilot

JULY 17, 2023

Do you want to learn how to use data analytics to improve customer experience? Many SaaS founders agree that customer insights are a key driver of product growth. After all, analyzing customer data can help you identify areas to improve upon and anticipate customer behaviors. Uncover customer behavior and preferences.

Data Visualization 98

Data Visualization Customer Experience Analytic Tools Customer Feedback 98

Usersnap

SEPTEMBER 19, 2023

Imagine the idea of having a magical crystal ball that reveals the deepest thoughts and desires of your customers. Well, you might not need a crystal ball anymore, because AI-driven data and customer insights are here to make your business dreams come true! No more guessing games or deciphering cryptic customer feedback.

Customer Feedback 59

Customer Feedback Data Visualization User Testing Feedback Software 59

Userpilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. The main reasons for customer churn are: Bad product-customer fit. Bad customer service.

Customer Experience 98

Customer Experience Feedback Software Analytic Tools Data Visualization 98

Userpilot

JANUARY 9, 2024

UX audits highlight usability issues that drive users away, along with opportunities for refinement to improve customer satisfaction. Study behavior trends to highlight any UX designs users avoid. Keep error messages simple and include a constructive solution. User behavior analysis with Userpilot.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Research Software 105

Userpilot

APRIL 19, 2024

Ever wondered how likely your customers are to recommend your business? This measurement is more than a statistic—it’s a mirror reflecting your customer’s loyalty and the health of your customer relations. Leveraging customer feedback received via this method paves the way for SaaS companies to strengthen bonds with clients.

Data Visualization 52

Data Visualization Customer Feedback User Testing Feedback Software 52

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? What personalized customer retention strategies are open to you? Let’s begin!

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

OCTOBER 6, 2022

How can you analyze customer behavior in-app to deliver unparalleled in-app experiences? What customer data can you collect to derive valuable insights and improve retention? In this piece, we’ll cover everything you need to know about customer behavior analysis. Hotjar — for recording user behavior in-app.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. What does your typical customer look like?

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Mixpanel

FEBRUARY 16, 2024

You may understand the technical nuances of the problems you’re solving or the general trends in your market, but if you can’t truly empathize with the people experiencing those problems, you’ll build a sub-optimal product. A customer success lead looked into the PM persona, a PM looked into a data engineer persona, and so forth.

User Testing 52

User Testing Customer Feedback Customer Experience Data Visualization 52

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 97

Feedback Software User Testing Customer Experience User Friction 97

Userpilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

User Testing 97

User Testing Customer Experience Customer Feedback Feedback Software 97

Userpilot

MARCH 7, 2024

TL;DR User engagement is a measure of how active your users are inside the product and how good the product is at keeping them interested. Customer engagement is a wider concept than user engagement encompassing customer interactions with the brand across all customer journey stages. What is user engagement?

Analytic Tools 105

Analytic Tools Data Visualization Onboarding KPIs Feedback Software 105

Intercom, Inc.

FEBRUARY 9, 2021

It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Understand how customer expectations are changing.

User Testing 222

User Testing Reporting Tools Customer Feedback Customer Experience 222

Intercom, Inc.

SEPTEMBER 1, 2021

Product marketing looks different in every company, but one common trend is that many product marketing managers (PMMs) feel undervalued. More and more, I see startups hiring PMMs as their first marketer – understanding the value they bring when it comes to nailing your positioning and product-market fit from the start.

Marketing 138

Marketing Product Marketing User Friction Customer Feedback 138

Userpilot

AUGUST 5, 2023

NPS (Net Promoter Score) passives are customers who have moderate feedback about your product but are not enthusiastic supporters. Unlocking the potential of these indifferent users can be a game-changer for your business. Turning the NPS passives into promoters can improve user sentiment , retention rate, and customer loyalty.

Data Visualization 98

Data Visualization Feedback Software Product Research Analytic Tools 98

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. However, the focus of product service management is on delivering a delightful service and fostering relationships with customers. Are you ready for the deep dive? Want to see how?

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

OCTOBER 31, 2022

But what about the customer on the opposite end? Negative personas accurately portray the users least likely to find value in your product. So it differs from personas which are mostly product users. A negative persona helps you improve customer fit by revealing customer profiles that lower your retention rate.

Feedback Software 97

Feedback Software User Testing Research Software Data Visualization 97

Userpilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. AI tools can visualize trends and anomalies in real-time. AI-powered product localization makes it more accessible and user-friendly across global markets.

Analytic Tools 96

Analytic Tools Feedback Software Data Visualization Reporting Tools 96

Userpilot

FEBRUARY 28, 2023

If you’re wondering what different types of customer feedback are and how to collect them, you’re in the right place! In this article, we look at 13 different ways to collect feedback that product managers can leverage to gain a deep understanding of customer needs and make informed product decisions.

User Testing 98

User Testing Customer Feedback Feedback Software Product Research 98

Userpilot

MAY 31, 2023

Utilizing in-app resource centers to allow users to submit feedback, such as feature requests or bug reports. The best methods to analyze survey data are: Analyzing data from different data points to identify trends and extract actionable insights from quantitative survey results. These questions often involve rating scales.

Data Visualization 98

Data Visualization Feedback Software Customer Feedback User Testing 98

Userpilot

MARCH 26, 2024

A product launch strategy aims to create a new product to expand your customer base and increase revenue. On the other hand, a feature launch aims to drive user retention and minimize churn with new features. You can also implement in-app surveys to collect user feedback and understand whether the new feature fulfills their needs.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

A product launch strategy aims to create a new product to expand your customer base and increase revenue. On the other hand, a feature launch aims to drive user retention and minimize churn with new features. You can also implement in-app surveys to collect user feedback and understand whether the new feature fulfills their needs.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

A product launch strategy aims to create a new product to expand your customer base and increase revenue. On the other hand, a feature launch aims to drive user retention and minimize churn with new features. You can also implement in-app surveys to collect user feedback and understand whether the new feature fulfills their needs.

User Testing 52

User Testing Feedback Software Product Research Research Software 52