Userpilot

JUNE 8, 2023

TL;DR Event data refers to customer-generated information that indicates specific customer activities. Collecting it helps you understand customer behavior , identify improvement opportunities, and improve customer experience. You should also collect event data at the adoption stage to analyze customer behavior.

Feedback Software 86

Feedback Software Analytic Tools Data Visualization Events 86

Userpilot

MAY 30, 2023

Good user personas are critical to any successful product marketing campaign. They help you decide what product or service to prioritize, streamline your advertising and marketing, and better connect leads with their goals and pain points. Put simply, user personas impact your entire business model.

Data Visualization 96

Data Visualization Analytic Tools Research Software User Testing 96

Userpilot

AUGUST 28, 2022

What is customer value and how you can use it to improve the actual value you deliver to your customers and establish brand loyalty? So let’s see what you can do to increase your customer value and retain loyal customers. In SaaS, customer value is a user’s perception of what your product or service is worth.

Feedback Software 104

Feedback Software Customer Feedback Customer Experience User Testing 104

Product Talk

APRIL 8, 2020

For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions , and using the opportunity solution tree to guide their work. How do we know when a pain point is worth pursuing?

Product Research 264

Product Research User Testing Research Software Data Visualization 264

Userpilot

SEPTEMBER 30, 2022

In this new era, digital transformation and the digitization of customer experience are a must for most businesses. In this article, we’ll cover: What digital customer experience (digital CX) is and how it compares to regular CX? The benefits of digitizing your customer experience, including its effect on revenue.

Customer Experience 84

Customer Experience User Testing Data Visualization Feedback Software 84

Userpilot

AUGUST 10, 2022

What is customer insight, and why is it essential for SaaS companies? As a product manager, you should collect customer insights to understand how users feel about your products and services. What part of the user journey makes them happy or upset? So let’s learn how to collect and act on customer data!

Data Visualization 94

Data Visualization Customer Feedback User Testing Customer Experience 94

Userpilot

FEBRUARY 10, 2023

Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. TL;DR A persona is a visual compilation of your customer’s problems, emotions, desires, jobs-to-be-done , and goals. Why is creating personas important?

Research Software 93

Research Software User Testing Analytic Tools Feedback Software 93

Userpilot

APRIL 7, 2022

What does the term UX analytics stand for? How do you perform UX analysis for SaaS and make data-driven decisions? This article will guide you through every important aspect of collecting and utilizing user behavior data to drive product growth. Always use both UX analytics quantitative and qualitative data for better insights.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

MARCH 14, 2024

Path exploration can be customized by dragging and dropping them in the corresponding section in the Settings panel: Segment, Breakdown, and Value (respectively). Next, choose Path Exploration to generate a default report, which you can later customize by manipulating variables in the Settings section.

Data Visualization 102

Data Visualization Analytic Tools Feedback Software Reporting Tools 102

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Research Software 90

Userpilot

MAY 16, 2022

In this article, we’re going to break down what product-led onboarding is and how product teams can implement it effectively to drive customer success. Ready to transform new users into lifelong customers? Don’t let your quest to turn users into lifelong customers fall at the first hurdle!

User Testing 95

User Testing Customer Feedback Customer Experience Feedback Software 95

Userpilot

MARCH 14, 2023

User segmentation is an essential strategy in product management. It improves customer experience, increases retention, and drives product growth. But where do you get started with user segmentation? In this article, we cover: Why user segmentation is essential for product managers. The most common ways to segment users.

Analytic Tools 93

Analytic Tools User Testing Customer Feedback Feedback Software 93

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 93

Userpilot

FEBRUARY 3, 2021

In the mission to solve your users’ most significant pain points, a user journey template can be your greatest asset. Sure, user personas are helpful. But they don’t answer where the sources of friction are coming from as your users explore your product. What Is a User Journey?

Analytic Tools 97

Analytic Tools User Testing Customer Experience Research Software 97

UX Studio: Product Management

JANUARY 29, 2020

We conducted user research for the site and we will share what we’ve learned from it in the following case study. A UX research-only project. With this revamp, senior management hoped to achieve a radical improvement in their user experience, as opposed to the incremental refinements they had been working on in recent times.

User Testing 74

User Testing Research Software Product Research Customer Experience 74

The Product Coalition

MARCH 7, 2023

Many companies expect product managers, designers and other roles to be able to deliver good user interviews, but the training is often by trial-and-error. I compiled this guide back when I was training product managers on my team to be able to run user interviews. How should I change the UX of [feature]?

User Testing 121

User Testing Customer Feedback Customer Experience Data Visualization 121

Userpilot

JANUARY 17, 2023

Value realization can make the difference between a customer who unsubscribes and a customer who becomes a brand advocate. If you want to build a loyal customer base and nurture product growth , your focus should be spent on making users realize the value of your product as soon as possible—which might be trickier than you think.

Feedback Software 93

Feedback Software Research Software Onboarding KPIs Customer Experience 93

Userpilot

DECEMBER 31, 2022

SaaS businesses are typically subscription-based, where they should provide continuous value to customers and ensure repeat purchases. Thus, one of the most important goals for SaaS companies is to reduce churn and retain as many existing customers as possible. Track product usage and segment customers for offering contextual flows.

Analytic Tools 95

Analytic Tools Feedback Software Research Software Data Visualization 95

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. We have also asked experts from each department about their Customer Retention Strategy – so let’s dive in!

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

JULY 31, 2023

The big deal is turning them into paying customers who keep renewing their subscriptions long-term. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. Acquisition marketing focuses on gaining new customers and expanding market share.

Feedback Software 93

Feedback Software Analytic Tools Data Visualization Customer Feedback 93

UX Studio: Product Management

APRIL 27, 2021

Generative research , sometimes referred to as discovery or exploratory research , is defined by Usertesting as “a method of research that helps researchers develop a deeper understanding of users in order to find opportunities for solutions or innovation.”. Group inputs, name them, and derive insights. . Discovery interview.

Data Visualization 87

Data Visualization Product Research Research Software User Testing 87

Userpilot

SEPTEMBER 21, 2021

A modal is a fairly large, rectangular UI element that is used in SaaS businesses to notify users of something important: Source: Asana. To ensure that they grab the customer’s attention, modals normally take up most of the user interface, sometimes even all of it. Greeting the customer by their first name.

Feedback Software 89

Feedback Software Customer Experience Customer Feedback User Testing 89

Userpilot

JANUARY 25, 2021

Contrary to conventional wisdom, for B2B SaaS, you don’t need to fill in every little detail about your user like their favorite food or where they went to school to create a user persona – it’s not a dating profile. You can get an accurate picture of your ideal user just by asking three questions: Who are they?

Analytic Tools 55

Analytic Tools Research Software User Testing Customer Experience 55

Userpilot

JULY 26, 2021

Product growth is a go-to-market strategy that uses the product to drive user acquisition, activation , conversion, and retention. Being product-led means using product-led marketing like pain point SEO, product-focused sales enablement documents, and case studies showing customer success with your product.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

NOVEMBER 27, 2023

TL;DR While churn rate vs retention rate measures two different aspects of the customer journey, the goal for both is the same: to routinely track and improve them. The churn rate refers to the percentage of customers discontinuing their subscriptions during a given time period. Want to reduce customer churn?

Product Research 81

Product Research Data Visualization Feedback Software Analytic Tools 81

Userpilot

JUNE 7, 2022

UX researchers have developed many user experience testing methods over the years, and more techniques are still being researched. Usability testing is a UX research method used to identify design problems and areas of improvement. Usability testing is a popular method for UX research. Usability testing vs. user research.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

Userpilot

SEPTEMBER 15, 2022

Are you measuring customer happiness? In this article, we’ll look at ways you can use user feedback to understand what makes your customers happy or not. We’ll also go over some of the best strategies to boost customer satisfaction and make customers happy. What is customer happiness? Should you?

Feedback Software 75

Feedback Software Analytic Tools Customer Feedback User Testing 75

Imaginary Cloud - Design

APRIL 16, 2020

Being aware of the users’ cultural background is a first sign that the project is going in the right direction. Adjusting a product to a new audience requires knowing who the users are, their needs, goals, pain points and overall culture. Don’t find customers for your products, find products for your customers.”.

User Testing 113

User Testing Research Software Customer Experience Customer Feedback 113

Userpilot

APRIL 7, 2024

Interactive walkthroughs consist of tooltips that show users how to use the product or feature, step-by-step. They’re also great for showcasing the core product functionality to new users. You can do it by providing users with on-demand self-service support, for example, through a resource center. It doesn’t stop there.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

SEPTEMBER 1, 2021

It welcomes the new user and reinforces what their product does from the outset (building apps) by asking them to commit to starting a project by naming and describing it, demonstrating their product’s value right away. A new user’s very first interaction with their product drives them straight to their Aha!

Feedback Software 90

Feedback Software Research Software User Testing Customer Feedback 90

Userpilot

JUNE 24, 2022

While gaining new customers is exciting, retaining them is where your SaaS will generate revenue. Entrepreneurs understand this simple truth, but retaining customers is much easier said than done, especially when you operate a software company in a competitive market. What is retention in product management?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

OCTOBER 29, 2020

Working on website copy and feature landing pages, FAQs, sales and Customer Success enablement assets, feature launches, communicating product updates… This range of responsibilities is what makes defining the role a bit complicated. Case studies showing how existing users have achieved success with your product.

Analytic Tools 97

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 97

Userpilot

JANUARY 8, 2021

This will let you know how well you are truly serving your customers. You have more customers enjoying your product than hating it. NPS or Net Promoter Score is what many consider to be the gold standard of measuring customer loyalty. They are typically highly engaged users who are using all of your key features.

Analytic Tools 71

Analytic Tools Feedback Software Data Visualization Weak Development Team 71

The Product Coalition

NOVEMBER 3, 2020

Hey, my name is Kristina Spiridonova, I’m an account manager at Purrweb. Of course, only after you share business goals, limitations, and pain points that the product is expected to cover. At that time, our PURRbosses, Alexander and Anton, worked as freelancers. There were no other details. I want a virtual card as in PayPal.

Weak Development Team 89

Weak Development Team Technical Advisors Development Software Developers 89

Userpilot

NOVEMBER 29, 2022

Creating and distributing effective B2B customer satisfaction surveys is a vital step in understanding your customers and fostering mutually beneficial business relationships. Analyzing user sentiment can unlock valuable insights that improve customer satisfaction, and skyrocket retention.

Product Research 95

Product Research Customer Satisfaction User Testing Customer Feedback 95

Userpilot

MAY 26, 2021

If you see onboarding in the broader sense as customer education , there are few things more essential than educating your customer about how to derive value from your product. Take the user on an interactive walkthrough. Customer education shouldn’t end after primary onboarding. The “Aha Moment,” leading to activation.

Research Software 52

Research Software Feedback Software Onboarding KPIs Product Research 52

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics.

Customer Communications 83

Customer Communications Feedback Software Research Software Analytic Tools 83