Remove Onboarding KPIs Remove Positioning Remove Product Goals Remove Product Research
article thumbnail

Product Management Marketing: A Guide for Building Successful Products

Userpilot

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market. What is product management?

article thumbnail

Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Continuous Product Optimization Guide For Product Managers

Userpilot

What is product optimization? Is it the same as product discovery? How should product managers go about optimizing their products? What are the best product optimization practices? The process of product optimization starts with goal setting , like improving usability. Want to see how?

article thumbnail

How to Measure Growth of a Company [+ Metrics]

Userpilot

It informs you whether your product growth is fine or if you should make tweaks to improve results. In this article, we’ll go through how to measure growth of a company by delving deep into the basics, relevant metrics, and each necessary company growth rate formula.

article thumbnail

New User Onboarding SaaS: How to Onboard New Users And Drive Adoption

Userpilot

Is your new user onboarding process actually helping new users engage with your product and get value from it? You can bring in all the new users you want, but it won’t count for much unless they understand how to derive value from your product and actually stick around. What is new user onboarding?

article thumbnail

What Is the Goals-Signals-Metrics Process and How To Track It?

Userpilot

Want to know how the goals-signals-metrics process can be used to create a better user experience? When you’re running a SaaS business, it’s important to define what goals, signals, and metrics you’ll be setting so that everyone in your team can be on the same page. What is the goals-signals-metrics process?

article thumbnail

The Guide to A/B Testing in Product Management

Userpilot

Running A/B tests and making data-driven decisions is essential if you are passionate about enhancing your customer experience, boosting retention, and increasing revenue. Anyone even remotely involved in product management will tell you that! But how do you run successful tests? A/B testing can be used in: In-app messaging.