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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

It puts your product’s future at risk. In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product.

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New User Onboarding SaaS: How to Onboard New Users And Drive Adoption

Userpilot

Is your new user onboarding process actually helping new users engage with your product and get value from it? You can bring in all the new users you want, but it won’t count for much unless they understand how to derive value from your product and actually stick around. What is new user onboarding?

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How to Design a SaaS Onboarding Process from A to Z – Best Practices & Examples

Userpilot

The majority of SaaS executives are so concerned with engineering and raising money that they don’t give enough thought to building a SaaS onboarding process. Here’s the brutal truth: it doesn’t matter how beautifully engineered your product is or how many millions of dollars you’ve raised.

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Customer Advocacy: How to Turn Loyal Customers Into Advocates and Drive Product Growth

Userpilot

Then, prompt those loyal customers to share their positive experiences with their network and attract new customers for you. Customer advocacy is analyzed by looking at net promoter scores , a metric that measures on a scale of 1-10 how likely someone is to refer you to a friend. What are the benefits of customer advocacy?

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What are Customer Insights [+ Examples and Best Tools]

Userpilot

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. Since you need the right tools to follow a customer insights strategy.

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Dark Funnel in SaaS: How To Confront Dark Funnel and Make It Work for You?

Userpilot

Whether you’re trying to accelerate customer acquisition or increase product engagement, understanding the dark funnel is necessary. The dark funnel refers to all the hidden touchpoints a user goes through in their customer journey. Use onboarding microsurveys with questions like “How did you hear about us?

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How To Use NPS To Drive Growth For Your SaaS

Userpilot

NPS score helps you identify valuable insights into: Features that users find valuable, so you can improve your product adoption. How your product is serving your users’ needs. NPS (which stands for Net Promoter Score) is a survey based on a 0-10 scale to measure customer loyalty with a product or service.