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How Segment avoids user onboarding drag for its technical product

Mixpanel

Onboarding new users is one of the biggest challenges a technical product faces. This is doubly true when a portion of those would-be users don’t have technical backgrounds. If you want to boost product activation and retention, a one-and-done, low-touch onboarding flow simply won’t cut it.

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Definition Playbook

The Product Coalition

Guest post by Rebecca Monfries, Head of Delivery at Terem Technologies, and Nathan Bruce, Lead Business Analyst at Terem Technologies. Once you have completed enough discovery on your product or feature, the next stage is to prepare for the development process?—?to What is Definition?

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Scaling a Product Organization

The Product Guy

Guest Post by: Carlos Ruiz (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Nis Frome]. For product leaders, that means taking a step back to build a team that can be customer-centric and deliver ongoing innovation to the market. Challenges due to hypergrowth. Very task and feature- oriented.

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New Course: Mastering Product Management

Sachin Rekhi

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role.

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Avoid ‘Product’ Ground Hog Day: Unlocking Success When Crafting an Outcome-Driven Roadmap

The Product Coalition

“I don’t care about outcomes, your objectives, or your key results; I want to know when I will get this feature!” This was the third conversation we were having about the product, an app that served our own company along with external customers. Look, we are moving away from feature commitments to outcomes. We were at odds.

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Functional Roles of Customer Success

Gainsight

They monitored product use, flagged any unhappy customers, and ran Quarterly Business Reviews (QBRs) to maintain the current customer base. Often, we think that customers with the most support tickets are the ones struggling the most to understand the product and its value. Due to the nature of support, it is a reactive role.

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Breaking The Walls Between Business and Agile Teams

The Product Coalition

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. When a long-awaited product or feature finally launches, it often comes well short of the needs. For many organizations the solution is product management. The bigger context?—?users,