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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. acquisition channels), product data (e.g.,

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Storyboards: What They Are, Why We Use Them, and How to Create Them

The Product Coalition

Storyboards on Unsplash by Slidebean In fact, it’s no different from why we use storyboards in the film industry or product development. Storyboards help Product designers to test multiple versions of products, product flows, and customer journey maps until there’s a final design for all team members.

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11 Types of Product Managers for SaaS Companies

Userpilot

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Who is a product manager?

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13 Types of Customer Feedback: How to Collect Valuable Feedback As a Product Manager

Userpilot

If you’re wondering what different types of customer feedback are and how to collect them, you’re in the right place! In this article, we look at 13 different ways to collect feedback that product managers can leverage to gain a deep understanding of customer needs and make informed product decisions.

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Product Idea Validation: 6 Steps for Ensuring Successful Products

Userpilot

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Apart from testing the demand for the product, idea validation helps teams assess if they have the necessary expertise and resources to build the product.

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Product Discovery Techniques for Product Teams to Develop Valuable Products

Userpilot

What product discovery techniques can product managers use to build products that deliver value for their customers? Product analytics and session recordings enable you to analyze user behavior in the product and find areas where they encounter barriers or unnecessary friction.

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Best SaaS Customer Activation Strategies That Drive Growth

Userpilot

We’ll start by exploring what customer activation is and why it matters, cover the difference between a customer activation strategy and brand activation, set out how to craft a customer activation strategy of your own, and discuss the best tools for the job. Why is customer activation important?