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‘Tis the season for giving, and that’s why we’re kicking off this holiday season with a free training seminar on the Customer Outcome Model and how productmanagement, productmarketing and sales can use it to meet the flattening economy head on. Product Portfolio Management Explained for B2B.
Developing a content strategy for productmarketing requires an approach similar to product positioning. Executing a solid content strategy can keep the sales mantra of “the leads we get from marketing are crap” at bay! You want the search engines to reward you, not punish you.
Product webinars are a great way of keeping up-to-date with the latest news and trends in productmanagement in an accessible way. We’ve collected some of the best productmanagement webinars for 2024, so you don’t miss out. You can use your findings and improve your in-app marketing with Userpilot.
💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything: productmanagement, startups, AI, and more. It's become a hot topic in our discussions as well, from our newsletters to our blogs, not to mention its starring role in our productmanagement platform.
Productmanagement is an exciting role. It can drive product direction and ensure your team builds the right product for the market. It can also be frustrating because other departments have expectations of productmanagement that rarely align with yours. They think of themselves as product experts.
Big names like the ProductMarketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product World. ProductMarketing Rendezvous. Source: ProductMarketing Alliance. Product Con. Source: Productworld.co.
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The BOLD (Build Opportunities for Leadership & Development) is meant for those business and marketing-related roles. Finally, the APM (Associate ProductManager) is for productmanagement and productmarketingmanagement roles. Fortunately for you, however, the company is very transparent.
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