Product Innovation Educators

JANUARY 10, 2022

She has built products in industries including broadcasting, media, advertising, technology, government, consumer, robotics, and wine. She cofounded the Radical Product Thinking movement of leaders creating vision-driven change, along with authoring the book Radical Product Thinking: The New Mindset for Innovating Smarter.

User Testing 90

User Testing Product Management Product Manager Vision 90

Product Management University

FEBRUARY 25, 2020

How Does Portfolio Product Management Impact Product Marketing? What are the Most Common Misconceptions About Portfolio Product Management? What is Portfolio Product Management and How Does It Differ From Traditional Product Management? It limits your view of the customer to the users of the product.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Product Management University

AUGUST 5, 2019

One set of market and business requirements from the customer’s perspective to drive all products in the portfolio accelerates that maturation process. Vision & Strategy. Let’s go back to the analogy in item 1 above, Market Segmentation. ” Product 3 Goal: etc. On to product strategy.

B2B 100

B2B Sales Training Product Management Product Manager 100

Business of Software Conference

NOVEMBER 30, 2020

Startups often struggle to communicate the value of their products, particularly in sales meetings. From pitches that drown customers in a word-soup of features, to high-concept vision pitches that leave customers confused and sceptical – many companies struggle to connect authentically with customers in a way that generates deals.

Research Software 64

Research Software User Testing Positioning Product Research 64

Intercom, Inc.

JULY 5, 2018

His time at the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Distilling the 40,000-foot vision. It was so fun.

Technical Review 171

Technical Review Development Team Review Customer Experience User Testing 171

Intercom, Inc.

JULY 5, 2018

His time a the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Distilling the 40,000-foot vision. It was so fun.

Technical Review 163

Technical Review Development Team Review Customer Experience User Testing 163