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Mobile Surveys and Interaction Rates: 2022 Customer Engagement Benchmarks

Alchemer Mobile

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. While correlation isn’t causation, looking at overlapping data points can help us infer what bets paid off for mobile product teams, along with where they can adjust their roadmaps to improve.

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Beyond NPS: Impactful Mobile Survey Questions and Use Cases

Alchemer Mobile

Surveys notoriously have low response rates, especially when using a legacy channel such as email. However, in-app surveys present an entirely unique opportunity to engage with customers and gather feedback in real time. One of the most common surveys brands deploy is the NPS survey. Bonus mobile survey tips and tricks.

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5 Types of Mobile Survey Questions to Better Understand Customer Sentiment

Alchemer Mobile

A mobile survey that is served to your customers at the right place and right time helps you understand who they are, why they use your app, and what improvements they want to see. The best way to get this data is to ask directly with an in-app survey , without making customers leave the digital experience they’re already in.

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NPS+: 5 Steps to Get More Out of NPS Surveys

Alchemer Mobile

An article in the Harvard Business Review introduced Net Promoter Score (NPS) surveys to the business world nearly twenty year ago. NPS surveys changed the way businesses gauge customer experience and are still widely used today. NPS+ takes traditional NPS surveys a step further by diving into the “why” behind each NPS response.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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How Product Roadmaps Kill Outcomes [Dave Martin]

Userpilot

How is the outcome-based roadmap different from regular roadmaps? Dave Martin on how product roadmaps kill outcomes. TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. How roadmaps kill outcomes A classic roadmap is a list of features with a timeline.

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State of Quarterly Roadmap Planning – Summary of the 2023 Product Ops HQ Survey

Dragonboat

In Q2 2023, we surveyed over 1,000 members of the Product Ops HQ community on how their organizations perform quarterly roadmap planning. But there is […] The post State of Quarterly Roadmap Planning – Summary of the 2023 Product Ops HQ Survey appeared first on Dragonboat. The numbers aren’t great….