How Le Monde Shifted to Digital and Embarked on a Data-Driven Journey
Amplitude
APRIL 24, 2024
Discover actionable insights from media company Le Monde's data-driven journey. Explore strategies for elevating your digital product or experience.
Amplitude
Understanding AI's Impact on Customer Privacy and Legal Compliance
Amplitude
APRIL 23, 2024
Learn how to navigate the intersection of artificial intelligence (AI), privacy, and legal compliance.
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Webinars
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication
Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications
From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success
Understanding User Needs and Satisfying Them
Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know
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The Complete Guide to Product Benchmarks
Amplitude
APRIL 18, 2024
Discover how Amplitude can help you see how your product fares against the competition and use these insights to develop better products.
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52 Webinars
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication
Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications
From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success
Understanding User Needs and Satisfying Them
Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know
Announcing Multi-Armed Bandits: Now Available in Amplitude Experiment
Amplitude
APRIL 16, 2024
Learn about multi-armed bandits (MABs) now available in Amplitude Experiment. Discover how MABs give marketing and product teams more flexibility to optimize experiences.
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52 Marketing 52
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Multi-Armed Bandits vs. A/B Testing: Choosing the Right Approach
Amplitude
APRIL 7, 2024
Explore the nuances of multi-armed bandits vs. traditional experiments and choose the best testing strategy for your digital products.
Product Discovery: Definition, Benefits, and Techniques
Amplitude
APRIL 4, 2024
Learn about the five phases of product discovery. Discover key techniques to optimize your discovery process and launch better products.
Advice From the World’s Top Product and Growth Leaders
Amplitude
APRIL 1, 2024
Learn about the winners of the 2024 Product 50—the best and brightest product and growth leaders around the world. Read their advice and lessons learned.
104 
Real Estate Platform Wahi Boosts Lead Opportunities and Increases Conversions by 100%+
Amplitude
APRIL 2, 2024
Read how Amplitude’s distinctive channel analysis and seamless and automated monitoring improved journeys across various user personas.
52 
How To Identify and Use Actionable Metrics Across Your Company
Amplitude
MARCH 28, 2024
Discover actionable metrics that gauge the effectiveness of specific and repeatable activities affecting your business performance, and how to distinguish them from unproductive vanity metrics.
82 
Celebrating the Top 50 Product and Growth Leaders Around the World
Amplitude
MARCH 18, 2024
Learn about the winners of the 2024 Product 50—the best and brightest product and growth leaders around the world.
137 
Churn Rate Formula: How to Calculate and Analyze Churn
Amplitude
MARCH 14, 2024
Learn how to calculate customer churn and revenue churn. Explore why they are critical to improving customer experience and retention.
How to Holistically Monitor Mobile Release Health and Run Better Rollouts
Amplitude
MARCH 12, 2024
The mobile release process doesn’t end as soon as your update goes live. Monitor the rollout to ensure the new version remains stable and isn’t negatively impacting key metrics or revenue.
118 
5 Best Ways to Collect Trustworthy Customer Feedback
Amplitude
MARCH 7, 2024
Learn how to collect, analyze, and use customer feedback to drive product innovation and make better business decisions.
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Mastering Identity Resolution in Experimentation
Amplitude
MARCH 10, 2024
Discover how Amplitude Experiment tackles the complex world of identity resolution, enhancing accuracy and user experience.
How Square Used Amplitude to Enhance the Seller Experience and Power Growth
Amplitude
MARCH 6, 2024
Read how adopting Amplitude Analytics and Amplitude Audiences allowed Square to facilitate projects like multi-product onboarding and homepage redesign, leading to double-digit improvements.
Reimagining Experiment: Guiding Users with a Radically Simple User Experience
Amplitude
MARCH 5, 2024
Learn why Amplitude Experiment delivers a guided experience to every user—no matter where they are in their testing journey.
Using Data to Delight Customers: How Pictory Increased Conversions by 16% and Reduced Churn by 15%
Amplitude
MARCH 3, 2024
Read how Pictory, an AI-enhanced video creation platform, achieved a 16% increase in conversions and a 15% reduction in churn after adopting Amplitude Analytics.
3 Signs That It’s Time to Reevaluate Your Digital Analytics Platform
Amplitude
FEBRUARY 29, 2024
Discover why it might be time to reevaluate your analytics stack to ensure you're getting the most out of your data.
Digital Analytics: Where Do I Start?
Amplitude
FEBRUARY 25, 2024
Learn more about Amplitude and digital analytics. Improve your industry knowledge with this helpful resource roundup.
97 
What Is User Retention? Plus 5 Ways to Improve it
Amplitude
FEBRUARY 22, 2024
Learn what user retention is, how to calculate it, and how to improve it. Get five actionable examples of how to improve user retention.
52 
Putting Insights in the Hands of Product Managers Boosts Sales 53%
Amplitude
FEBRUARY 19, 2024
Read how leveraging Amplitude Analytics and Amplitude Notebooks during a health insurance discounting campaign revealed a 41% improvement in cross-sell rates and a 53% boost in sales.
Using data to improve UX, product stability, and customer happiness
Amplitude
FEBRUARY 15, 2024
Read how adopting Amplitude Analytics led Barco to improve the user experience and increase their active user base by 25%
Identity Resolution: The Secret to a 360-Degree Customer View
Amplitude
FEBRUARY 15, 2024
Learn how identity resolution platforms aggregate customer data across all touchpoints and channels to give you in-depth insight into their behaviors.
How Amplitude Used Session Replay to Improve Our Self-Serve Checkout Experience
Amplitude
FEBRUARY 12, 2024
Learn how Amplitude used Session Replay to identify friction and improve our new self-serve checkout customer experience.
A Beginner's Guide to Attribution Model Frameworks
Amplitude
FEBRUARY 8, 2024
Read our beginner’s guide to attribution models to learn the difference between the different types and how to decide which one to use.
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Amplitude Digital Analytics Platform Just Got a Whole Lot Better
Amplitude
FEBRUARY 6, 2024
Learn how we’ve strengthened the power of Amplitude's Digital Analytics Platform with the addition of Session Replay and Experiment for web.
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How to Embrace Product-Led Innovation in 2024
Amplitude
FEBRUARY 3, 2024
Learn to embrace product-led innovation with strategic guidance for business and product leaders.
105 
How Strong Instrumentation Lays the Groundwork for Product-led Growth at Appfire
Amplitude
FEBRUARY 1, 2024
Read how the robust data governance and scalability of Amplitude Analytics enabled teams to iterate effectively and link user behavior improvements to increased conversions.
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Infographic: What 295 Executives Say About the Shift to Digital-first
Amplitude
JANUARY 14, 2024
See how executives are embracing the digital-first mindset in the Harvard Business Review Analytics Services report sponsored by Amplitude.
How Appfire Developed and Evangelized a Common Activation Methodology
Amplitude
JANUARY 28, 2024
Read how adopting Amplitude Analytics helped Appfire standardize their activation methodology across 38 apps.
How to Create a Strong Data Privacy and Security Culture
Amplitude
JANUARY 28, 2024
A robust privacy and security culture does more than comply with regulatory standards—it shapes employees' everyday actions and decisions. Learn how to create a strong culture.
85 
The Ultimate Guide To Product Features Analysis
Amplitude
JANUARY 28, 2024
How to locate top-used features in your product and understand which features drive the highest user engagement in the app.
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How Luni Uses Data to Foster Collaboration and Boost Business Outcomes
Amplitude
JANUARY 24, 2024
Learn how mobile app publisher Luni empowers its entire organization with real-time analytics and experimentation.
Transforming a Product Development Culture to Cut Down Data Analysis Time, Experiment Faster, and Increase Conversions
Amplitude
JANUARY 23, 2024
Read how adopting Amplitude Analytics and Experiment led LIFULL HOME’S to cut down data analysis time by 90%, experiment 1.5X faster, and increase conversion lifts by 10X.
Meet the Ampliteer: Audrey Xu
Amplitude
JANUARY 22, 2024
Meet Audrey Xu, senior solutions consultant at Amplitude, and get a closer look at her role in empowering customers.
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Quarterly Product Release Highlights—Get Started and Activate Insights Faster, and At Scale
Amplitude
JANUARY 18, 2024
See how our latest features help you get and activate the insights that matter—faster and at scale.
105 
AARRR: Come Aboard the Pirate Metrics Framework
Amplitude
JANUARY 18, 2024
Looking to drive product-led growth? Startups use AARRR’s 5-stage framework of well-defined stages, funnels, and loops that support product-led growth.
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Doubling Retention, Reducing Acquisition Costs and Saving Millions at Saudi Arabia’s Leading P2P Rental Platform
Amplitude
JANUARY 17, 2024
Read how adopting Amplitude Analytics improved conversions and brought a data culture to Gathern.
Meet the Ampliteer: Brian Giori
Amplitude
JANUARY 9, 2024
Meet Brian Giori, staff software engineer at Amplitude, and explore his journey in powering Amplitude Experiment.
Building Trust, Increasing Revenue, and Optimizing Customer Journeys at Rocket Money
Amplitude
JANUARY 8, 2024
Read how the self-service data analysis capabilities of Amplitude Analytics have greatly improved Rocket Money’s velocity and led to a 10% boost in revenue.
Mercado Libre Improves Conversions by Optimizing the User Experience
Amplitude
JANUARY 4, 2024
Read how Mercado Libre, the most important ecommerce site in Latin America, gained a more holistic vision of the user’s end-to-end journey with Amplitude, with the aim of improving their experience in one of the most important flows of the platform.
What Is Product Operations and Why Do you Need It?
Amplitude
JANUARY 4, 2024
Learn how creating a product operation function in your business can improve team productivity and help you develop a better product.
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3 Ways To Measure User Retention
Amplitude
DECEMBER 27, 2023
Learn the different ways to measure customer retention and identify which retention metric is best for you.
105 
4 Ways Predictive Marketing Can Guide Customer Purchases
Amplitude
DECEMBER 21, 2023
Learn how predictive marketing can help turn suggestions into sales, by using behavioral analytics to drive personalized recommendations.
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