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Collection, Analysis, Action: A Beginner’s Guide to the Product Stack

Mixpanel

Since 2002, they have helped both scale-ups and large enterprises achieve their conversion, engagement, and retention goals. The power of free—and what is actually a really good tool—meant that, for many years, Google Analytics was the only name in town for those who didn’t have an enterprise-level analytics budgets.

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Dialling it up: The evolution of phone support

Intercom, Inc.

Messaging is increasingly ubiquitous in our personal lives, yet we still pick up the phone to talk to support in the same way we did 50 years ago. Switch to messaging mid-call. Switch is the best of both worlds: it combines the personal touch of a phone call with the convenience of messaging. The clue’s in the name.