article thumbnail

Climbing the Product Management Career Ladder

bpma ProductHub

In B2B product management, tactical, operational and strategic refer to layers in the customer organization – not your job responsibilities. Master each of these customer domains and the next rung on the product management career ladder awaits. Who wouldn’t love new product X? Essentially, they’re all the same.

article thumbnail

Where Does Product Management Fit?

Product Management Unpacked

Recently a CEO asked me if the marketing department should include product management and marketing communications. His concern was that internet/digital marketing had become so complex and such a huge task that having the responsibility of both marketing communications and product management would be difficult.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Machine Learning Lessons for Product Managers

Mind the Product

What does it mean for us as product managers? We all use AI or machine learning (ML)-driven products almost every day, and the number of these products will be growing exponentially over the next couple of years. What does it mean for us as product managers? Imagine that you’re going to a coffee shop.

article thumbnail

How to Get a Product Management Job at YouTube

The Product Coalition

It’s also the single greatest source for funny cat videos, so if you’re looking for a product job with impact, look no further! We’ll tell you how to go after your first product job at YouTube. As YouTube was bought by Google in 2006, you can expect YouTube’s company values to be very much in line with theirs.

article thumbnail

Product Management is on the up-and-up – why now?

BrainMates

Product Management has been around for as long as there have been companies selling products, but Product Management is on the rise. So why are Product Managers in short supply now? This is the domain of professional Product Management.”. Shortage of Product Managers.

article thumbnail

Building What Customers Need: The Ultimate Recipe

The Product Coalition

This brings us to an important question that every product manager and the associated tech teams ask themselves every time they dip their feet in the river of building digital products. Why do products fail, and what can the teams do to build products that customers need?

article thumbnail

From PM to CEO: How Sundar Pichai’s Background in Product Paved the Way for Becoming CEO at Google

ProductPlan

How did this relatively unknown product manager in his early 40s rocket through the ranks to take control of one of the largest and most powerful tech companies of all time? Next up was a management consulting role with McKinsey & Company. Becoming a product leader at Google.