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Run Less Software

Intercom, Inc.

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. As well as being a critical philosophy behind how we build software, it also represents how I feel about the software industry and technology in general.

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MarTech Stack Examples and Tools For SaaS Companies

Userpilot

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. Still, you may be unsure where to begin.

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TEI 214: Want more innovation? Build a partner program – with Ed Krause

Product Innovation Educators

Choose the right university partners to drive research and innovation. To explain how their system works and tips for implementing a partner program, Ed Krause joins us. He is the Global Manager External Alliances Research and Advanced Engineering at Ford Motor Company. In 2006, we added Michigan and Northwestern to the program.

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5 Machine Learning Lessons for Product Managers

Mind the Product

But with machine learning the solution itself is so exciting and novel that it’s tempting to forget to ask yourself why you need it in the first place. An ML system would probably catch more mistakes but would be far more expensive to build. It’s actually a great way to think about a zero state for your product.

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Building What Customers Need: The Ultimate Recipe

The Product Coalition

A few days back, I was chatting with a product manager at one of the biggest software companies of our time. Upon investigation, it turned out that automation was possible just by tweaking the systems. In fact, upon more profound research, it turned out that this automation wasn’t necessary at all.

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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

Move away from this concept and toward the idea of a flywheel instead: feeding energy back into the system instead of success rates diminishing over time. We coined the term way back in 2006 when we founded the company, and a lot of our story, historically speaking, has been around marketing. Source: HubSpot Research.

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Product Discovery Anti-Patterns Leading to Failure

The Product Coalition

software is eating the world?—?, Example : The Secret Tesla Motors Master Plan (just between you and me) from August 2nd, 2006.) Loving the solution : This is a variation of the ‘we know what to build’ syndrome. The solution to this product discovery anti-pattern is simple: Fall in love with the problem, not your solution.