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Pirate Metrics For Product-Led SaaS-How Does The AARRR Framework Look Like In SaaS

Userpilot

What are Pirate Metrics? Invented in 2007 by Dave McClure, pirate metrics is a framework that is still used by businesses to measure and optimize customer interaction across their lifecycle. But how does the pirate metrics framework work for SaaS and how can it help drive growth? What is Dave McClure’s pirate metrics?

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User Funnel in SaaS: How To Optimize Each Stage and Drive More Conversions?

Userpilot

A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate. The Pirate Metrics Framework is a method of categorizing and grouping together metrics depending on the stage of the user funnel. Dave McClure’s Pirate Metrics. Activation.

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AARRR vs RARRA: Which one is better and what to choose?

Userpilot

The AARRR funnel, also known as the pirate metrics framework, is a set of metrics you can use to track and impact critical user behavior to bring about product-led growth. It was a gold standard of business growth metrics for many years until the RARRA arrived, a modification of the original model.

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How 2 hyper-growth companies are using Mixpanel to power and improve their data operations

Mixpanel

We spoke to two leaders at growing digital companies about how integrating data-informed practices into their operations, including mature product analytics with a platform like Mixpanel, can lead to success. Using product analytics to power smart, lean growth at Immobiliare. Paolo Sabatinelli, Chief Product Officer at Immobiliare.

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Connected Commerce and Embedded Finance

The Product Coalition

Done right, it enables greatly reduced onboarding and transaction costs. You will need to update metrics collection or you won’t correctly record things like conversion, site exits and many other factors intended for previously walled gardens. How can partner vendor onboarding be minimized under as many scenarios as possible?

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How Yelp drove down churn by building up customer success

Intercom, Inc.

It’s time to start thinking about retention at scale and bring onboard a customer success team. She joined the company in 2007 back when it was just 30 people and has been instrumental in helping the company scale both its team and its market share over the years. Retention begins to take precedence over acquisition, or vice versa.

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Andrew Chen on finding the “fresh powder” in growth

Intercom, Inc.

He’s written more than 650 of them over the past decade and has been featured and quoted in The New York Times, Fortune, Wired and Wall Street Journal. Growth teams commonly make the mistake of picking random, off-the-shelf KPIs without thinking about how they all fit together. Adam Risman: Andrew, welcome to Inside Intercom.