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In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. Though he had experience in recruiting, sales and product, marketing was new ground for him. In the early days, if an outbound call [asked], ‘Who runs customer success for you?’
This is part 3 in a series about the growth frameworks companies need to grow to $100M+ Part One: Introduction & Why ProductMarket Fit Isn't Enough. The Road to a $100M Company Doesn’t Start with Product. Which brings us to part three: Product Channel Fit. Subscribe to get the rest of the series.
It’s been said (and written) that we are kind of in a funky consumer internet winter, compared to 2007 when we had the Facebook platform and the iOS/Android platforms and so on. Product/market fit could be a lot better. Your first job is to build the machine — the product that attracts the customers, and generates the revenue.
It’s been said (and written) that we are kind of in a funky consumer internet winter, compared to 2007 when we had the Facebook platform and the iOS/Android platforms and so on. Product/market fit could be a lot better. Your first job is to build the machine — the product that attracts the customers, and generates the revenue.
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