Remove 2008 Remove User Experience Remove User Friction
article thumbnail

Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

At UXDA, we believe design has the power to alleviate these pain points and spark genuine human connection. Research in consumer neuroscience by Kenning and Hubert (2008) indicates that subconscious, emotional factors strongly influence our decisions. In practice, it actually does the opposite.

Banking 59
article thumbnail

How to Start a Bank from Scratch by Megan Caywood

Mind the Product

It often delivers a user experience that leaves much to be desired. The banking industry changed significantly after the 2008 financial crisis. This caused product innovation to be a low priority and the quality of the customer experience to stagnate. Traditionally, the banking industry has been slow to innovate.

Banking 90
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Customer-Led Marketing Examples to Inspire Your Strategy

Userpilot

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions.

article thumbnail

Systems Thinking and its Relevance to Strategic Planning in UX Research

UX Planet

Applying Systems Thinking in UX Research The field of UX focuses on understanding and meeting user needs. UX research involves investigating how users interact with products and services to identify pain points in the provided experience. Thinking from multiple perspectives of users and other actors.

article thumbnail

Why cross-cultural design really matters

Imaginary Cloud - Design

Don't underestimate user research. Look at the example of the world-wide famous Starbucks when expanding to Australia: the northern american chain decided to open their business in Australia in 2000 and by 2008, it had 87 open stores. Don’t find customers for your products, find products for your customers.”. Seth Godin.

article thumbnail

Net Promoter Score (NPS): The Complete Guide for SaaS

Userpilot

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. In fact, 55% of companies around the world use NPS to measure customer loyalty and satisfaction. It’s since become a popular way of measuring customer satisfaction. How to improve NPS. Key takeaways.

article thumbnail

10 Design Agencies In New York to Work With in 2021

UX Studio: Product Management

UX studio is an established design agency helping companies worldwide design impactful digital experiences. As an expert and an opinion leader in the UX field, we’ve reviewed the competency, portfolio, and former projects of New York design agencies to define the best user experience design agencies in New York , based on our judgment. .