Remove 2009 Remove Messaging Remove Product Marketing
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What is Message Testing and How to Use it to Test Your Copywriting Performance?

Userpilot

A continuous message testing process is essential for getting the most out of your product marketing efforts. The goal is to ensure that all of your target customers have a clear understanding of your product, brand, and services you offer. There are several ways of carrying out message testing.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing.

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Eventbrite’s Brian Rothenberg on growing a marketplace

Intercom, Inc.

million round of venture funding from First Round Capital and others, scaled the team, got somewhat of product/market fit, but ended up selling early to TaskRabbit. Upon joining that team, I led online marketing and user acquisition growth for about a year. Adam: Did Thumbtack also reach product/market fit faster?

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What Is A SaaS Product Growth Strategy? [Examples Included]

Userpilot

What are the four SaaS product growth strategies – the Ansoff Matrix? The Ansoff Matrix is a visual strategic planning tool that provides business professionals with a framework for product growth. Also known as the Product/Market Expansion Grid, it was designed by mathematician and business manager H.

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Bain Public to give a Product Workshop at Agile Testing Days

Bain Public

Paul has a strong business track record, a unique message worth hearing and a natural speaker/storyteller. Founded in 2009, Agile Testing Days conference provides the stage for international professionals to share in best practices, innovation, growth stories, leading strategies, and insights in software testing.

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Onboarding Gamification – a 4 Step Formula to Gamify Your User Onboarding and Double Your Activation Without Coding

Userpilot

The same applies to gamifying user onboarding and product adoption. FourSquare is a product example that utilized rewards and rivalry to gamify its user experience and nudge the users to use the app more often. The company exploded in 2009 around the premise of rewarding users points for each new place they visited. Wonder why?