TEI 290: What product managers must know about Customer Development and Lean Startup – with Steve Blank
Product Innovation Educators
JULY 6, 2020
How product managers can boost innovation in companies large and small. In 2012 I read a book titled, Startup Owner’s Manual: The Step-by-Step Guide for Building a Great Company. Later, like many of us, I learned about Lean Startup thinking from Eric Ries and found threads to adjacent thinking that was in the Startup Owner’s Manual. Consequently, I think of Eric Ries as the create of Lean Startup and Steve Blank as its father.