2014 Differentiation Messaging Positioning 
Roman Pichler
JANUARY 8, 2019
For revenue-generating products, you should also investigate if the product is still effectively differentiated: Do users have a compelling reason to choose it over competitors’ offerings? You should now be in a good position to stock the product backlog and create the right user stories.
Intercom, Inc.
DECEMBER 31, 2019
Inspired by Andreessen’s maxim, in 2014 Benedict Evans coined the phrase “ Mobile is eating the world ,” which in retrospect feels like it downplayed just how much our daily lives have become consumed by our smartphones. And then there’s messaging. In China, WeChat, which launched in 2011, sends about 45 billion messages every day.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Mixpanel
JULY 21, 2023
The Mixpanel homepage circa 2014. In addition to this large, blue sky of brand messaging and design, we knew early on that we’d have to adapt on the technical side in order to live up to this vision, whatever it ended up looking like. What should a website do? This meant rethinking our WordPress-powered stack.
Mixpanel
JULY 21, 2023
The Mixpanel homepage circa 2014. In addition to this large, blue sky of brand messaging and design, we knew early on that we’d have to adapt on the technical side in order to live up to this vision, whatever it ended up looking like. What should a website do? This meant rethinking our WordPress-powered stack.
Mixpanel
JULY 21, 2023
The Mixpanel homepage circa 2014. In addition to this large, blue sky of brand messaging and design, we knew early on that we’d have to adapt on the technical side in order to live up to this vision, whatever it ended up looking like. What should a website do? This meant rethinking our WordPress-powered stack.
Userpilot
JANUARY 30, 2023
The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. In this case, Slack keeps its ad messages simple by giving you a clear benefit upfront. What is the product adoption curve? It illustrates the distribution of different types of technology users.
UX Studio: Product Management
OCTOBER 2, 2023
These leave an exceptional first impression and differentiate our clients from competitors. Kreatik’s commitment to design excellence and client success positions them as a trusted partner for companies seeking to make a significant impact in the digital landscape. At the core of Ueno’s success is its diverse team.
Expert insights. Personalized for you.
218 
Let's personalize your content