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The decade software ate the world

Intercom, Inc.

Inspired by Andreessen’s maxim, in 2014 Benedict Evans coined the phrase “ Mobile is eating the world ,” which in retrospect feels like it downplayed just how much our daily lives have become consumed by our smartphones. And then there’s messaging. In China, WeChat, which launched in 2011, sends about 45 billion messages every day.

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Tips for Rewriting a Digital Product

Roman Pichler

For revenue-generating products, you should also investigate if the product is still effectively differentiated: Do users have a compelling reason to choose it over competitors’ offerings? Capture your decisions and document the new strategy for your product, for instance by creating a new, forward-looking Product Vision Board.

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The new Mixpanel.com: How to marry design with the right tech stack

Mixpanel

The Mixpanel homepage circa 2014. In addition to this large, blue sky of brand messaging and design, we knew early on that we’d have to adapt on the technical side in order to live up to this vision, whatever it ended up looking like. What should a website do? This meant rethinking our WordPress-powered stack.

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The new Mixpanel.com: How to marry design with the right tech stack

Mixpanel

The Mixpanel homepage circa 2014. In addition to this large, blue sky of brand messaging and design, we knew early on that we’d have to adapt on the technical side in order to live up to this vision, whatever it ended up looking like. What should a website do? This meant rethinking our WordPress-powered stack.

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The new Mixpanel.com: How to marry design with the right tech stack

Mixpanel

The Mixpanel homepage circa 2014. In addition to this large, blue sky of brand messaging and design, we knew early on that we’d have to adapt on the technical side in order to live up to this vision, whatever it ended up looking like. What should a website do? This meant rethinking our WordPress-powered stack.

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Emojis mean business: The characters transforming business messaging

Intercom, Inc.

And when typing a message, there is a lot more room for ambiguity and misunderstanding, even when the interlocutors know each other well. Together, they’ll talk about the evolution of emojis, recent trends in business messaging, and how organizations can use emojis to build better relationships with their customers. Enter the emoji.

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14 Real-Life Product Adoption Examples for Every Stage of The Customer Journey

Userpilot

The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. In this case, Slack keeps its ad messages simple by giving you a clear benefit upfront. What is the product adoption curve? It illustrates the distribution of different types of technology users.