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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

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Product Model, Service Models, and Investor Valuations

Mironov Consulting

Almost every week, I have a conversation with executives at B2B software companies who don’t see a bright-line distinction between software license revenue and customization/implementation revenue.  Or  (See this 2015 talk and supporting blog series. What do I mean by software product vs software services ?  A

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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. It took us 13 iterations of the product. And ultimately, we launched in 2015 and we’ve been iterating ever since. ” So we did that.

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The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

If you’re a mobile app product manager there’s a whole additional layer of complexity to add to that cake. Your software needs to be updated frequently and to the satisfaction levels of the app store gatekeepers. an increase of 10% since the last report was released in 2015! Here is a UX example from The App Solutions.

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Don’t Miss These Amazing Speakers at #mtpcon Singapore

Mind the Product

Jeff helps organizations and executives build the cultures that build better products. He is the co-author of the award-winning book Lean UX and the Harvard Business Review Press book Sense & Respond. Sherif Mansour, Distinguished Product Manager at Atlassian. Sherif has been in software development for over 15 years.

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Upsides to unshipping: The art of removing features and products

Mixpanel

Neil Rahilly VP of Product and Design, Mixpanel Neil Rahilly is the VP of Product and Design at Mixpanel. Prior to this position, Neil was VP of Engineering, after working as a Software Engineer and leading Infrastructure Engineering. We’ll cover why in the next section, after reviewing examples. O bsolescence.

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How JustGiving Crowdfunding Went From an Idea to £100m in Five Years

Mind the Product

And to test it, we ran user testing almost every week to get rapid feedback on mocked-up and coded prototypes, and reported back to the business every Friday on our progress and what we’d learned. 2015 – Launch as JustGiving Crowdfunding. JustGiving Crowdfunding homepage, 2015. This vision gave us something to aim for.