Mind the Product
JUNE 5, 2017
It’s not a roadmap or a KPI. The product was soft launched on mid 2016 throughout the EU with a main focus on UK and Italy. You can not make product decisions based on this statement. 2 – Describe how you Want to Build Your Product. Do: Describe how to build the product and not what to build or what to optimize.
Mind the Product
JULY 18, 2017
This is the first of two posts that deep dive on A/B testing, expanding on a talk I gave at Google Playtime 2016 in London. Usually if you want to see at a glance which variant performs better on a particular KPI (and by what order of magnitude) a chart does this better than a table. Use charts. What have we learnt from this test?
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Intercom, Inc.
FEBRUARY 10, 2022
We’ve actually ripped up our KPI systems multiple times to match the needs of the team and the needs of our customers. To anyone out there who feels like they’re getting bad feedback from their team about their KPI systems, don’t be afraid to tear it up and do something different.
Intercom, Inc.
APRIL 12, 2018
Playbook came out in 2016, after many years of us watching this evolution. A lot of marketers fall into the trap of A/B testing copy or a photo, and then hoping for this dramatic lift to happen for whatever KPI they’re working on. Dribbble team page for the Intercom Brand Design Studio.
The Product Coalition
NOVEMBER 21, 2019
Facebook, the parent entity of Instagram, has been under the constant scrutiny of Data Privacy violations and has continuously been blamed for the 2016 US election meddling. Image by blogmedia Half-Truth or Re-brand YES, Instagram wants to focus on the mental health of the users, but why now?
Amplitude
JUNE 21, 2018
I did a brief stint on the product team at TED where we built a couple of OTT apps, and finally landed at Amino as their first product hire in 2016. What metrics/KPIs are you measured on? Retention is the ultimate KPI — Convincing people to download an app is extremely difficult, so is keeping them.
Gainsight
DECEMBER 23, 2019
At Pulse 2016, SaaStr’s Customer Success for Start-ups track was one of the most popular series of sessions in the entire conference. Jason: For your customer success [34:27] _, what’s the number one goal or KPI for the company? What’s the uber KPI for the department? Do you mind if I… CS: Go ahead.
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