2017 Inbound Positioning Product Research 
Mixpanel
JANUARY 12, 2023
It’s a product unto itself. And just like a product process, you need data to create something great. From customer research to monitoring and iteration, good copywriting is rooted in data. Start with customer research. You wouldn’t build a product without doing customer research and validating your idea.
Intercom, Inc.
MAY 8, 2019
Now HubSpot’s VP of Marketing, Meghan is also the accomplished host of The Growth Show , which unpacks the stories behind inspiring products, businesses and movements. Amazon collected 42% of all purchases made online in 2017. Source: HubSpot Research, State of Inbound 2018. The numbers behind this u-turn are staggering.
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UX Studio
APRIL 6, 2023
We combine high-quality website design with user experience design to deliver an end product that helps our partners achieve their business goals. We accomplish this by putting UX research to use, which leads to enhanced, user-centric design. Architects can help in every phase of the product lifecycle.
UX Studio
APRIL 6, 2023
We combine high-quality website design with user experience design to deliver an end product that helps our partners achieve their business goals. We accomplish this by putting UX research to use, which leads to enhanced, user-centric design. Architects can help in every phase of the product lifecycle.
Business of Software Conference
JANUARY 28, 2019
In this talk from BoS USA 2017, Paul talked about the important things to get right to set your company up well to turn your software into money. Steve Johnson talking about product management. You may not have a department, but you have a function but it might come out via support or the product managers – so sales is a part of that.
Intercom, Inc.
OCTOBER 13, 2020
So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? Reading papers about how Google or IBM build their ML products, it’s easy to think only the very largest companies can afford to productize machine learning.
Intercom, Inc.
JULY 11, 2019
Even as the company begins to expand, it’s important to prioritize these one-to-one conversations because understanding how your users interact with your product is actually the key to healthy growth. Michael: Most people listening probably think of HubSpot as this inbound marketing company.
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