Business of Software Conference

FEBRUARY 9, 2021

Rich Mironov // Mironov Consulting. We write wildly aspirational job descriptions for candidates and we confuse subject/market expertise with product management/leadership experience to name just a few errors. Cross-functional leadership. But it’s hard to hire a Head of Product. Building what users actually need.

Fractional CTO 64

Fractional CTO CTO Leadership Customer Experience 64

Business of Software Conference

MARCH 11, 2021

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy. make sure your customers understand who your REAL competition is.

Positioning 40

Positioning Fractional CTO CTO Consulting 40

Intercom, Inc.

DECEMBER 21, 2021

Throughout the year, we’ve talked to business leaders, experts, and pioneers about all kinds of topics: from creating world-class customer experiences to the challenges of running a business during the pandemic, from being an ally and addressing gaps in diversity to building technical leadership careers. Will Larson , CTO of Calm.

Reporting Tools 118

Reporting Tools Feedback Software Research Software Technical Review 118

Business of Software Conference

NOVEMBER 30, 2020

April Dunford BoS USA Online 2020 from Business of Software Conference. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. And the only way to be a winner is to come on this journey with me, man I got this thing, and the entire market is gonna blow up. Upcoming Events.

Research Software 64

Research Software User Testing Positioning Product Research 64

Userpilot

MARCH 7, 2024

of leadership roles. Sometimes – a lot less: While in 2023 women in CEO roles earned “only” $14,000 less than men on average, in 2020 the gap was over $45,000 (nearly a third -31% – less!). I wanted to learn more about what challenges are deterring women from entering leadership career paths in tech. Again…Why?

Technical Review 105

Technical Review CTO Coach Startups Feedback Software 105

Business of Software Conference

FEBRUARY 16, 2021

And we also learned that kind of the market we’re in wasn’t the best. And so, it’s like a six-month lag between when we make that first conversation, maybe you’re spending money on marketing, or whatever, and then six months until we get a check in the bank. And just a slow, gradual growth. SEEDSTRAPPED.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

Business of Software Conference

MARCH 24, 2021

The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store. There are some questions around marketing. And I know you don’t do any marketing, haha. I can’t we don’t do market research.

Feedback Software 40

Feedback Software Research Software User Testing Data Visualization 40