Remove 2023 Remove Differentiation Remove Product Marketing Remove User Friction
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New Product Launch Checklist: How to Plan a Successful Launch

Userpilot

Conduct market research to identify competitors and determine avenues for product differentiation. Craft your product positioning statement. Create and release your MVP with only core product features. Create a targeted go-to-market strategy for your launch plan. What is a product launch?

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An interview with John Kotowski on product pricing surveys: pricing research is not just “how much are you willing to pay”

Usersnap

Well, monetizing your product is a pretty complex topic and many companies, in fear of going down a rabbit hole, tend to keep their distance from adapting and changing their prices. If you are providing more value to your customers, then let your product be appreciated at the price it deserves. What is pricing research?

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

A Talk By Melissa Kwan (Cofounder And CEO, EWebinar) TL;DR Blue ocean strategy is about creating uncontested market space instead of competing directly with rivals. It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. Entirely new markets can be born.

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13 Ways to Satisfy Customer Needs and Exceed Customer Expectations

Userpilot

If your product doesn’t satisfy customer needs, its future looks bleak. You won’t be able to retain your users or convert them into paying customers. You will learn about different types of customer needs and how to identify them. Satisfying customer needs is essential for retention and loyalty.

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Are you Solving Customer Problems or Just Building Features?

ProductPlan

When your product can do more than it could do before, that sounds like a good thing. Added functionality, new capabilities, a more robust feature set…these are the talking points product marketers salivate over and executives search for on product roadmaps. But are you solving for actual customer problems?

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

A Talk By Melissa Kwan (Cofounder And CEO, EWebinar) TL;DR Blue ocean strategy is about creating uncontested market space instead of competing directly with rivals. It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. Entirely new markets can be born.

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Pendo vs Userlane which is better for customer feedback

Userpilot

Which is better, Pendo or Userlane, for customer feedback? We’ll discuss exactly what the perfect customer feedback tool should deliver and which is the best choice for your company in this post. TL;DR Collecting customer feedback is an important task for any product team. Let’s get started!