Userpilot

APRIL 22, 2024

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. But what strategies work? Use progressive disclosure to avoid overwhelming users. Implement the customer success best practices with Userpilot code-free.

Analytic Tools 79

Analytic Tools Feedback Software Research Software Customer Experience 79

The Product HQ

APRIL 20, 2024

More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. Businesses need SaaS product managers to oversee their product development efforts and ensure that they are a success. How to Become SaaS Product Manager? Let’s dive right in.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

Userpilot

APRIL 24, 2024

Generative AI has changed how tech companies do business. companies use AI in their operations and the number of jobs requiring AI has increased by 450% since 2013. In 2023, over 26% of investments in American startups were directed toward AI-related companies. This includes the SaaS industry too. About 73% of U.S.

Analytic Tools 74

Analytic Tools Feedback Software Data Visualization Reporting Tools 74

Userpilot

FEBRUARY 15, 2024

The benefits of using funnel analysis tools range from creating personalized customer experiences to optimizing conversions at important touchpoints. Userpilot is a digital adoption platform (DAP) that fosters product growth through a variety of product analytics tools , including funnel analysis, among other useful features.

Analytic Tools 99

Analytic Tools Data Visualization Feedback Software Reporting Tools 99

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 103

B2B User Testing Research Software Analytic Tools 103

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. But how can you use it? The stage where a lead becomes a free trial user. Interest stage (ToFu).

B2B 103

B2B Analytic Tools Feedback Software Data Visualization 103

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. The pre-launch phase establishes the groundwork for a successful launch. What are the 3 key product launch phases?

Product launches 103

Product launches Product Research Data Visualization Research Software 103

Intercom, Inc.

SEPTEMBER 1, 2021

At Intercom, we believe the best products are built with the market in mind. That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . This isn’t always the case across the industry. product marketing team.

Marketing 138

Marketing Product Marketing User Friction Customer Feedback 138

Userpilot

MARCH 20, 2024

You can implement many software monetization strategies in your product, but picking the right one can be a challenge. TL;DR Software monetization helps generate revenue using various new business models to reinvest in development and enhancements. What is a monetization strategy? Book a demo now.

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

Intercom, Inc.

JUNE 22, 2020

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. In-app messages are hyper-targeted notifications that are sent to users while they’re using a mobile or desktop application. Retain users.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235

Userpilot

NOVEMBER 19, 2023

This article answers your questions with proven cross-selling strategies and examples from top SaaS companies. TL;DR Cross-selling is a sales and marketing tactic that helps increase the average order value by selling additional or complementary products to current customers. Promote a new add-on with email marketing campaigns.

Analytic Tools 83

Analytic Tools Feedback Software Data Visualization Reporting Tools 83

Userpilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. Use customer journey maps , application integrations, customer analytics, and CRM tools to collect cross-department insights.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Research Software 93

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What does PLG stand for in marketing?

Analytic Tools 95

Analytic Tools Feedback Software Onboarding KPIs Marketing 95

Userpilot

FEBRUARY 22, 2024

This article will walk you through 15 practical strategies to improve customer retention , boost loyalty, and ensure customer satisfaction. TL;DR Customer retention is a measure of a company's ability to keep its customers over a period. Your customer retention rate should growth stage of your company and the industry it is in.

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

NOVEMBER 26, 2023

Using CRO analytics is one of the best ways to drive growth. In this article, we're going to: Set out how quantitative data analysis can lead to conversion optimization. Explore the best conversion rate optimization tools on the market. Start by using funnel analytics to identify drop-off points.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Research Software 96

Userpilot

MAY 30, 2022

Why is needs-based segmentation important? Segmenting your customers based on needs is highly effective as it allows you to form better relationships with users and provide a better experience for them. Needs-based segmentation involves segmenting customers into groups based on their problems and needs.

Data Visualization 97

Data Visualization Feedback Software Research Software Analytic Tools 97

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What is SaaS marketing? Sounds simple, right? Not necessarily.

Feedback Software 114

Feedback Software User Testing Product Research Customer Experience 114

Userpilot

OCTOBER 31, 2023

You’ll face the challenge of getting qualified leads and ensuring users don’t abuse trials. This article explores 15 strategies to help you achieve that. TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. Trials can be tricky. There’s also the cost implication.

Feedback Software 87

Feedback Software Research Software User Testing Onboarding KPIs 87

Userpilot

JANUARY 31, 2023

Do you want to track product launch success with relevant KPIs and metrics but don’t know where to start? Product launch metrics provide valuable insights that you can use to improve your product and increase product growth. Here we will discuss how you can define product launch success and how to track, monitor, and improve it.

Onboarding KPIs 93

Onboarding KPIs Product launches Analytic Tools Feedback Software 93

Userpilot

JULY 17, 2023

TL;DR A product team structure describes how the business organizes experts from different roles and functions to deliver successful products. They lead a team that consists of developers and designers. In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers.

Analytic Tools 89

Analytic Tools Feedback Software Research Software Product Research 89

Mironov Consulting

JUNE 25, 2023

 Last week, though, in my product leadership workshop , we had an extended discussion about the core people-and-organizational obligations we have toward those who work for us. (If Examples: A Fortune 50 financial company light-years away from our core manufacturing market expresses interest.  Sales

Weak Development Team 126

Weak Development Team User Testing Customer Feedback Customer Experience 126

Userpilot

DECEMBER 31, 2022

Thus, one of the most important goals for SaaS companies is to reduce churn and retain as many existing customers as possible. So, let's see the average churn rate in your industry and how you can minimize churn to boost customer retention. Track product usage and segment customers for offering contextual flows.

Analytic Tools 96

Analytic Tools Feedback Software Research Software Data Visualization 96

Mixpanel

MAY 27, 2021

All of this could have been avoided if you’d been tracking leading indicators of success, were monitoring these metrics properly, and had experimented with new ways to improve your product (the lemonade) and growth strategy (luring in thirsty neighbors). Identifying product and growth metrics that fit your business.

Data Visualization 140

Data Visualization KPI Customer Experience Analytic Tools 140

Userpilot

NOVEMBER 5, 2023

CVM helps companies identify not only user problems but also their willingness to pay for relevant solutions. Marketing teams that understand what customers value can target them more accurately with marketing campaigns that truly resonate. Sales reps can use the knowledge to shift sales negotiations from price to value.

Research Software 96

Research Software Feedback Software Analytic Tools User Testing 96

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Then you are in the right place! Let’s get right into it!

Product Research 83

Product Research Onboarding KPIs Customer Experience Data Visualization 83

Userpilot

JULY 20, 2021

Some people say that Marketing makes the world go round. But what happens when Marketing doesn’t work? The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. Before we start, I should probably mention that for the last 3 years I have focused on customer research.

User Testing 105

User Testing Research Software Feedback Software Product Research 105

Userpilot

JANUARY 3, 2023

And it simply means your company has more detractors than promoters. There are seven strategies to improve your NPS score: Trigger NPS surveys to users who can give you valuable answers. In short, those who have experience using your product. Set the frequency to 3-6 months to avoid annoying your users. Passives (6-8).

Data Visualization 97

Data Visualization Analytic Tools Feedback Software Research Software 97

Userpilot

OCTOBER 31, 2022

When you analyze customer needs, you need to get valuable insights from various customer data sources such as customer feedback , market research, focus groups, and product usage trends. Segment your customer base to collect data more contextually. Identify the customer journey. Gather in-app customer feedback. Product needs.

Data Visualization 96

Data Visualization Analytic Tools User Testing Feedback Software 96

Userpilot

NOVEMBER 28, 2022

Companies lose revenue because they mistakenly think churned users are gone forever. It’s true that you can’t win back everyone that goes radio silent or deactivates their accounts, but the right strategy will help you regain many of them. A churned customer is someone who stopped using your product after a while. That said….

Feedback Software 95

Feedback Software Analytic Tools User Friction Customer Feedback 95

Userpilot

FEBRUARY 29, 2024

To make your life a little bit easier and help you choose the best product analytics tool for your SaaS, we’ve produced a guide of 14 excellent analytics platforms available on the market in 2024. Totango is a customer analytics software focused primarily on customer success and churn reduction. Let’s dive in! Path analysis.

Data Visualization 97

Data Visualization Analytic Tools Feedback Software Reporting Tools 97

Userpilot

OCTOBER 8, 2021

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.

Analytic Tools 96

Analytic Tools Research Software Data Visualization Product Research 96

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The seven-step process to create an effective customer education strategy.

Education 94

Education User Testing Customer Feedback Customer Experience 94

The Product Coalition

NOVEMBER 1, 2022

As the Pushwoosh Team has determined , behavior-based communications have 7x higher CTRs than broadcast messages and lead to 30x higher in-app engagement and 25x conversion into target action. Mobile customer engagement is defined as the brand’s success in engaging its audience through a mobile website and/or app.

Customer Experience 138

Customer Experience User Testing Customer Feedback Analytic Tools 138

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. Table of Contents. Conclusion.

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

Userpilot

DECEMBER 21, 2022

Userpilot helps you build interactive walkthroughs, do advanced customer segmentation, track in-app user behavior, access powerful analytics, and collect invaluable insights with a wide range of microsurveys. When you know how users interact with your product, you can easily segment your customers based on behavioral analytics.

Analytic Tools 96

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 96

UX Planet

FEBRUARY 1, 2024

Picture this: You’re a stakeholder in a company specializing in enterprise SaaS solutions, and your team is embarking on developing a new product. Imagine there are ten different types of users who will interact with your product, each with unique goals and ways of using the interface. The challenge?

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

Userpilot

MARCH 7, 2023

Do you want to get product growth insights but are unsure whether to use Amplitude analytics or not? Any product and marketing team can use Amplitude’s data analytics to get actionable insights and make informed decisions. Google Analytics’s initial use case was to track website traffic.

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Reporting Tools 95