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30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

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The Important Product Manager Skill That You’re Missing

The Product Manager Coach Blog

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Every connection you make is a potential solution to a problem you haven’t encountered yet. But passion needs a voice.

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Nandini Jammi and Check My Ads

Mironov Consulting

I’ve been following Nandini Jammi’s truth-affirming work at Sleeping Giants for the last four years, which is suddenly now in the mainstream with support of like-minded social action organizations and a rebellion of Facebook advertisers. It quickly turned into a big crowdsourced effort, because it was so simple anyone could join us.

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How Levels.fyi Brought Salary Transparency to the Tech Industry

PMLesson's Ace the PM Interview

I was looking at companies to apply to and had just joined an app called Blind (an anonymous community forum for chatting about the workplace). We realized this was a common question and decided to build a simple visualization to compare software engineer titles across companies. J: What motivated you to build and launch Levels.fyi ?