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How AI Transformation Impacts the Digital Marketing Industry

The Product Coalition

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. One of the main benefits of AI transformation in marketing is gaining a deeper comprehension of customer behavior. How does AI assist businesses in such an uncertain industry?

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Can You Introduce CS During Hyper-Growth? Absolutely!

Gainsight

Introducing customer success both as a methodology and working practice into a business can be difficult. This situation is especially true when the company is in hyper-growth and introducing specialized customer success technology. Totaljobs is an online recruitment platform or job board company based in the UK.

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5 books every marketer should read in 2019

Intercom, Inc.

Fittingly, the team’s selections crossed a range of publish dates, subjects and structures; from 1970’s era technical guidance on improving one’s own writing, to the latest and best thinking from the team at Google Ventures on how to make more time for what’s meaningful in your life. Geoffrey Keating, Senior Editor ( @geoffreykeating ).

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers. Product marketing resources include different formats, from video content to podcasts, blogs, and best tools.

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10 Effective Ways of Collecting Customer Feedback

Usersnap

Customer feedback is important. But customers have short attention spans. So, how do you overcome this hurdle and get this extremely valuable customer feedback? There are many options for you to choose in collecting customer feedback. Why is customer feedback valuable? Automated Email.

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What To Do With a High Churn Rate

The Product Coalition

Most of the advice you’ll see in relation to building great digital products focuses on how to retain users. User/customer retention is often the lifeblood of a business, especially in the software spaces. If your product or service cannot keep the customers it attracts, it cannot grow.

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Generative AI in Your Business Strategy: From Concept to Reality

The Product Coalition

Generative AI has the potential to create economic impact within sales, marketing, software engineering & IT, customer operations, and R&D functions across various verticals. If your AI journey has already been successful, then it’s time to harness the power of new tools for an even broader impact. Why Accelerate Now?