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Free vs Paid Analytics Platforms: How to Choose One (+ Best Tools in Each Category)

Userpilot

Analytics tools offer a competitive advantage for companies investing in prolonged product growth. However, not all companies can invest precious resources in an analytics tool. In reality, some companies are better served using free vs paid analytics platforms. There are different types of analytics tools.

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How UX Researchers Can 4X Their Usability Test Response Rates With Userpilot

Userpilot

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. What’s the business impact of this challenge for SaaS teams?

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How To Build an Instagram-like App in Five Steps

The Product Coalition

Is it worth developing an Instagram-like app? Read this article to learn how to build an Instagram-like app in five steps. Instagram is a unique photo-sharing platform that has no comparable clone app in terms of popularity. The main thing is to implement unique features in your software product. How do you do it?

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Digital Solutions Shape Consumer Behavior in Tourism

The Product Coalition

Consumer behavior is not a new concept for research. Innovative emerging technologies in tourism have changed business models, so understanding consumer behavior in tourism is essential. Innovative technologies such as the Internet of Things, Virtual Reality, Augmented Reality have formed consumer behavior in tourism.

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Hooked - How to Build Habit-Forming Products

Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products

Is there a pattern underlying how technologies hook us? Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked, the book, is based on Eyal’s years of research, consulting, and practical experience.

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From News To Product Launch: Why Product Managers Should Read More Technology News

The Product Coalition

Forcing a solution on a problem is never a good thing, but I do think that following tech news, and news about AI specifically, is a huge part of the toolbox for modern-day entrepreneurs. While amazing, I quickly categorized it into the “another really cool tool, way to go world!” I think that was a bit of an overstatement.

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Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. What are marketing analytics tools?