The Secret PM Handbook

MAY 5, 2017

In this post, I share a simple model or framework to answer this question. The first box in the Secret Product Management Framework. Agile development methodologies. The Jobs To Be Done framework has a whole methodology for finding unmet needs of market segments. The Secret Product Management Framework.

Framework 302

Framework User Testing Product Management Product Manager 302

The Secret PM Handbook

MAY 5, 2017

In this post, I share a simple model or framework to answer this question. The first box in the Secret Product Management Framework. Agile development methodologies. The Jobs To Be Done framework has a whole methodology for finding unmet needs of market segments. The Secret Product Management Framework.

Framework 150

Framework User Testing Product Management Product Manager 150

The Secret PM Handbook

AUGUST 18, 2017

The sales engineers felt this was due to a large degree to our “story” on agile. Our product was not as strong as some of our competitors for managing agile projects. ” Problem One: It’s Not About Agile. Our product’s portfolio management capabilities were a significant differentiator.

Demo 150

Demo Agile Differentiation Product Research 150

The Secret PM Handbook

AUGUST 18, 2017

The sales engineers felt this was due to a large degree to our “story” on agile. Our product was not as strong as some of our competitors for managing agile projects. ” Problem One: It’s Not About Agile. Our product’s portfolio management capabilities were a significant differentiator.

Demo 191

Demo Agile Differentiation Product Research 191

The Secret PM Handbook

AUGUST 18, 2017

The sales engineers felt this was due to a large degree to our “story” on agile. Our product was not as strong as some of our competitors for managing agile projects. ” Problem One: It’s Not About Agile. Our product’s portfolio management capabilities were a significant differentiator.

Demo 150

Demo Agile Differentiation Product Research 150

The Secret PM Handbook

SEPTEMBER 16, 2016

Why my product is a better choice for you (the differentiators). This is the classic framework from Geoffrey Moore’s Crossing the Chasm. For example, articulating a meaningful Dramatic Difference or “differentiator” portion of the value proposition is usually difficult. Who the product is for (the market).

Product Management 275

Product Management Product Manager Product Research User Testing 275