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From Product Management Back to Strategy

The Product Coalition

Add to that the agile revolution, which yanked product managers deep into the execution ( preparing a sprint every other week requires a lot of work! ), and you’ll see why two decades later the focus of product management had shifted.

Strategy 135
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What is Product Marketing? A Data-Backed Definition

The Product Coalition

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

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productboard Portal closes the gap between product teams and their customers

ProductBoard

With Salesforce for sales, Marketo for marketing, Zendesk for support, JIRA for engineering, and Workday for human resources, it could be lamented that product managers are the last business function to get a dedicated solution of their own. productboard Portal engages your product community in a whole new way.

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How to build, manage and scale a sales team – 12 strategies from the experts

Intercom, Inc.

It’s perfect for mature startups trying to optimize existing sales resources to tap into new markets and verticals. If you’ve established your market and have significant traction, organizing your teams into pods creates a highly flexible, agile salesforce that’s ready to meet a variety of challenges and pounce on new opportunities.

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Reorganizing Product Teams

Mironov Consulting

And recently, a product leader at Spotify shared that her group (and many others throughout her company) have evolved to very different organizational models than described in Henrik Kniberg’s 2012 Scaling Agile @ Spotify. Once we (as product leaders ) have chosen a new product organizational model, we also need a strategy to get there.

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Userpilot Integrations: How Userpilot Gets Along with Your Tech Stack

Userpilot

apps, products, APIs, devices) connect, allowing you and your team to be more efficient, productive, and agile. When Userpilot is powered by Heap, the software automatically collects, organizes, analyzes, and connects customer data, so you can create more valuable experiences with Userpilot’s in-app marketing.