Product Innovation Educators

DECEMBER 16, 2024

He emphasizes that these activities vary based on context (large vs. small organizations, B2B vs. B2C, Agile vs. Waterfall). The discussion reveals how product management has evolved since 1931 and highlights the importance of clear role definition to prevent job frustration.

Research Software 266

Research Software Feedback Software User Testing Product Research 266

The Product Coalition

JULY 16, 2023

Add to that the agile revolution, which yanked product managers deep into the execution ( preparing a sprint every other week requires a lot of work! ), and you’ll see why two decades later the focus of product management had shifted. My personal passion is to bring back this very important dimension into product management and leadership.

Strategy 148

Strategy Product Management Product Manager Management 148

The Product Bistro

MARCH 7, 2017

Often, product managers are expected to wear multiple hats, in particular to play Product Owner for the Scrum team, to be the business owner or the true Product Management function, and to be the outbound marketing expert and wear the Product Marketing hat. But it was never a primary focus.

Outbound 150

Outbound Agile Roadmap Messaging 150

Userpilot

AUGUST 12, 2024

Marty Cagan’s book, TRANSFORMED , provides strategies and real-world examples for shifting to an agile, innovative product operating model. A product team : This involves cross-functional teams with autonomy, participative leadership, future focus, shared responsibility, task focus, and aligned purpose.

Feedback Software 105

Feedback Software Analytic Tools Research Software Product Research 105

Mironov Consulting

DECEMBER 2, 2019

And recently, a product leader at Spotify shared that her group (and many others throughout her company) have evolved to very different organizational models than described in Henrik Kniberg’s 2012 Scaling Agile @ Spotify. This sounds a lot like applying agile thinking to organizations. This is a big shift in time and emphasis.

User Testing 80

User Testing Customer Experience Outbound Customer Feedback 80

Bain Public

NOVEMBER 4, 2018

At times, that requires a lot of diplomacy and emotional agility. Leadership is going to be wrong sometimes. Product Managers translate between the need to support the effectiveness of outbound activities (Sales, Marketing, Customer support) and the need for efficiency in internal ones (Strategy, Engineering, UX).

User Testing 40

User Testing Feedback Software Customer Experience Customer Feedback 40

Intercom, Inc.

JANUARY 16, 2019

If you’ve established your market and have significant traction, organizing your teams into pods creates a highly flexible, agile salesforce that’s ready to meet a variety of challenges and pounce on new opportunities. Is your model primarily inbound or outbound? Excerpt from “ 3 models of effective sales team organization. ”.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156