The Product Coalition

JULY 16, 2023

Add to that the agile revolution, which yanked product managers deep into the execution ( preparing a sprint every other week requires a lot of work! ), and you’ll see why two decades later the focus of product management had shifted. My personal passion is to bring back this very important dimension into product management and leadership.

Strategy 136

Strategy Product Management Product Manager Management 136

The Product Bistro

MARCH 7, 2017

Often, product managers are expected to wear multiple hats, in particular to play Product Owner for the Scrum team, to be the business owner or the true Product Management function, and to be the outbound marketing expert and wear the Product Marketing hat. But it was never a primary focus. It is time to set the team up for success.

Outbound 150

Outbound Agile Messaging Roadmap 150

Mironov Consulting

DECEMBER 2, 2019

And recently, a product leader at Spotify shared that her group (and many others throughout her company) have evolved to very different organizational models than described in Henrik Kniberg’s 2012 Scaling Agile @ Spotify. This sounds a lot like applying agile thinking to organizations. It’s almost free money! Sound Byte.

User Testing 80

User Testing Customer Experience Outbound Customer Feedback 80

Mironov Consulting

SEPTEMBER 22, 2020

To delete the letters MVP from roadmaps and product charters. We spin up outbound marketing/support efforts too early. Not to stop doing validation, discovery, prototyping or experiments they may associate that that acronym, but to remove the label from all of their docs and presentations and talks. Here’s why….

Technical Advisors 142

Technical Advisors User Testing Weak Development Team Customer Experience 142

Bain Public

NOVEMBER 4, 2018

In some organizations, the strategy/decision making (roadmap) happens without product management. At times, that requires a lot of diplomacy and emotional agility. Talk in term of their interests, let them feel that the idea is theirs and use it to firm up your roadmap. Leadership is going to be wrong sometimes.

User Testing 40

User Testing Feedback Software Customer Experience Customer Feedback 40

Intercom, Inc.

JULY 9, 2020

Atlassian does not have an outbound sales team. “ Atlassian is really at the forefront of agile development and did not only speak a lot of conferences about these topics, but also just drove that whole issue, that whole topic forward. And then lastly, we also had a lot of thought leadership content. Kevin: Yeah.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199