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Post-Pandemic Mobile App Improvement Strategies by Industry | Travel & Hospitality, Retail & Shopping, Food & Drink

Alchemer Mobile

The first app is an airline, which has seen a massive drop in DAU. The data tells us that the lodging industry was impacted more quickly than the airline industry as COVID-19 began to take hold in the US, even though both industries were hit hard. Below, you see two apps in the Travel category , but the industries are different.

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How to Avoid Patch-Work Innovation

The Product Coalition

I came across an opportunity from a reputable airline requesting for innovative ideas on how to curb food wastage on flights. One differentiation factor for full service airlines apart from the entertainment offered to their passengers, is food. However the blind-spot lies at how the problem is created in the first place.

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Insights from a Product Manager User Research Interview

Balsamiq

So for this month's case study, I spent a little more time talking to Raguram Venkatesan , a customer and Product Manager in Florida. My role at Optym is Product Manager (for RouteMAX). Product Management sits at the intersection of customer, technology and business. Read on for our interview.

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Insights from a Product Manager User Research Interview

Balsamiq

So for this month's case study, I spent a little more time talking to Raguram Venkatesan , a customer and Product Manager in Florida. My role at Optym is Product Manager (for RouteMAX). Product Management sits at the intersection of customer, technology and business. Read on for our interview.

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379: Product strategy is changing. Are you ready? – with Ron Adner, PhD

Product Innovation Educators

What product managers need to know about having an ecosystem strategy. It’s an important topic because our work as product managers and innovators should be in alignment with our organization’s strategy, but strategy may not be what you think it is. Summary of some concepts discussed for product managers. [2:59]

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12 Customer Behavior Models: How They Impact Your Business

Userpilot

By understanding how your target audience thinks, you can create products, experiences, and marketing materials that resonate with them. This article covers 12 of the most common customer behavior models and how to maximize them for better product management. Traditional consumer behavior models include: Learning Model.

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MRDs – How Much “Market” Is In Your Market Requirements Documents?

Product Management University

Solutions Looking for Problems – Multiply example 1 by two or twenty product managers and you have a proposed product solution looking for a well-defined business problem. A Market Requirements Document That’s All “Market” Think of your MRD as the headliner to the product requirements.

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