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Post-Pandemic Mobile App Improvement Strategies by Industry | Travel & Hospitality, Retail & Shopping, Food & Drink

Alchemer Mobile

Almost all apps have experienced one of three significant changes to their DAU due to COVID-19: massive drops, huge spikes, or higher frequency of app usage. Almost all of our customers’ apps have experienced a significant change in their DAU due to COVID-19. The first app is an airline, which has seen a massive drop in DAU.

Travel 246
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??Shep Hyken on getting customers to come back again and again

Intercom, Inc.

I talked to a number of people and asked them, “If every airline took away the miles and you couldn’t get those free trips anymore, would you continue to fly on that airline?” Is it a ticketed system where I have to wait for somebody to get back to me? And I love the systems that work it out. What is it?”

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Shep Hyken on fostering the cult of the customer

Intercom, Inc.

And while more paths of communication mean more opportunities to make a positive impact, they also require you to tailor the right messaging to the right channel. Map out every touchpoint between you and your customer and focus on making them as positively unforgettable as possible. But the best companies have a system in place.

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Benn Stancil, founder of Mode, on how data science can help us make better decisions

Intercom, Inc.

Liam: Data science is what it’s all about for businesses looking to improve their decision-making by using the information they’re already collecting in their apps and other systems. If I want to make a change to one, how do I sort of orchestrate that change to the system? This is where your company Mode comes in.

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Let’s Abandon Customers and Users

Mironov Consulting

I spend a lot of time sifting through documents, positioning and stories – trying to figure out who we’re talking about. If we work at an airline, our customers are the passengers who pay us to fly them home for Thanksgiving. Over time, systems get brittle and additional development gets slower. You say potato, I say WTF.

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How do organizations innovate in the face of existential threats?

DISQO

Bombacino spent 15+ years in various digital and direct marketing leadership roles at companies of all sizes including Andersen, United Airlines, Omnicom Media Group, and Restaurant.com. Bombacino was told that, due to various complications, AJ was going to need a feeding tube for the rest of his life.

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How do organizations innovate in the face of existential threats?

DISQO

Bombacino spent 15+ years in various digital and direct marketing leadership roles at companies of all sizes including Andersen, United Airlines, Omnicom Media Group, and Restaurant.com. Bombacino was told that, due to various complications, AJ was going to need a feeding tube for the rest of his life.