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Product in Practice: Getting Value Out of In-App Surveys Takes Iteration

Product Talk

Committing to continuous discovery means changing the way your product team operates. We hope that today’s Product in Practice will change your mind. Ellen Juhlin , a product coach and Product Talk instructor, shares several ways that she used in-app surveys to collect feedback and create regular touch points with customers.

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10 Interactive Software Walkthroughs With Examples

Userpilot

Frustrated trying to design interactive software walkthroughs that drive activation? We handpicked a few of the best SaaS walkthrough examples and explained what made them great. TL;DR A software walkthrough is the process of guiding users through the main features and processes of a software product.

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5 Types of B2B Customer Insights for SaaS and How to Collect Them [+Best Tools]

Userpilot

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

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How to Leverage Funnel Analytics to Streamline Product and Marketing Efforts

Userpilot

Funnel analytics is one of the buzzwords in marketing, sales, and product management. We explain what funnel analytics is, why it’s relevant, and how to conduct and leverage it to drive product success. We also look at the best analytics tools for the job. But what exactly does it involve?

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What is Customer Enablement? A Guide For B2B SaaS Products And Services

Userpilot

If you want loyal customers who keep coming back to your product or service, you need customer enablement. Having a great product just isn’t enough anymore. That’s exactly what effective customer enablement does – it helps customers get all the tools needed for successful product engagement.

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Drop-Off Analysis: How to Find Friction Points

Userpilot

Next, generate the funnel report in your analytics tool to visualize the conversion/drop-off rate data. Apart from the conversion and drop-off rates, pay attention to other metrics , like time to convert and the total number of conversions. To test the hypotheses, run experiments , like A/B or multivariate tests.

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9 Must-Have Features To Look For In Customer Engagement Platforms (CEPs)

Userpilot

It is not enough to support your users only when they have issues with your product. The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience.