Userpilot

OCTOBER 26, 2023

What is software ROI and how to measure it? TL;DR Software ROI, or Return on Investment , represents the financial and business benefits of implementing a software application while factoring in the cost of the investment. Calculating software ROI is crucial for informed decision-making for technology investments.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Onboarding KPIs 105

Userpilot

APRIL 8, 2024

Think about the last software application that you used for work. If it’s the latter, then you’ve already experienced what bottom-up SaaS is! Our guide explains what exactly bottom-up SaaS is and covers the main growth strategies and tactics used by bottom-up companies. Whose idea was it to buy it? Book the demo!

Analytic Tools 100

Analytic Tools Feedback Software Data Visualization Strategy 100

Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? It reduces the load on your support team and improves customer satisfaction by providing self-service support. A resource center reduces support workload , boosts customer satisfaction , drives retention , and empowers self-service.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

UX Planet

FEBRUARY 1, 2024

Project Brief The project involves creating a comprehensive finance management app. It will integrate live shopping updates, investment tracking, credit and debit card transactions from multiple banks, bill management, goals tracking, insurance and loan details, tax calculations, and insights on optimising savings.

Analytic Tools 92

Analytic Tools Data Visualization Research Software Reporting Tools 92

Userpilot

JUNE 28, 2023

In this guide, we’ll look at eight user onboarding case studies that can provide inspiration for your own onboarding flows! Analyze user feedback to determine which features need more attention in your in-app flows. Track your KPIs with Userpilot’s native analytics dashboard. Get a demo now!

Onboarding KPIs 97

Onboarding KPIs Feedback Software User Testing Analytic Tools 97

The Product Coalition

FEBRUARY 15, 2024

Imagine a tool that not only automates tasks but also learns, adapts, and innovates — genAI development company, a technology that is already capturing significant attention. Moreover, it can unlock valuable insights from data, facilitating better decision-making and enhancing overall performance.

Generative AI 107

Generative AI Data Visualization Reporting Tools Research Software 107

Userpilot

APRIL 24, 2024

Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users. Hence, achieving four times better results than expected by inviting users inside the app. What’s the business impact of this challenge for SaaS teams? Book a demo to learn more.

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User Testing Product Research Research Software Data Visualization 104

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. This article shows you how. Best practices for effective customer acquisition and product-led growth.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Another easy way to personalize?

Data Visualization 98

Data Visualization Feedback Software Analytic Tools Research Software 98

Userpilot

APRIL 30, 2024

Marty Cagan is a well-known figure in the product management and technology industry. He is perhaps most recognized for his influential work as a consultant, writer, and speaker on product management, particularly within the realm of software and technology companies. Who is Marty Cagan?

Analytic Tools 105

Analytic Tools Research Software Feedback Software Books 105

The Product Coalition

DECEMBER 19, 2023

Source: [link] As a 10-year product manager and current startup CEO, I love analytics tools. Really, I’m way more passionate about analytics than any person ever should be. Product Both products provide quantitative analytics and session recording. You lose data. You can no longer access your data.

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Data Visualization Analytic Tools Customer Experience Startups 118

Amplitude

SEPTEMBER 21, 2020

To get that insight, many product managers and marketers rely on funnel analysis to chart the different paths users take. Once you recognize these roadblocks, you can experiment with possible solutions and get more users to the finish line. B2B SaaS Funnel Analysis. B2B SaaS products help users complete a business task.

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Analytic Tools Research Software User Testing Data Visualization 124

UX Planet

JANUARY 18, 2024

User research aims to centralize the user in the design and development process, whether through interviews, usability studies, or other methods. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights. This process is pivotal for gathering insights that inform the design phase.

Data Visualization 79

Data Visualization User Testing Research Software Product Research 79

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? Poor product-market fit. Ineffective marketing/poor marketing strategy. Reasons for funnel leaks at the bottom: Insufficient in-app guidance. Run landing page tests to improve marketing funnel conversion.

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105

Userpilot

AUGUST 10, 2023

In a dynamic and fast-evolving world, understanding where you can leverage automation is important: behavioral marketing automation is quickly becoming a valuable skill for product marketing professionals. Without further ado, let’s dive into the world of behavior-based marketing automation! behavioral targeting).

Analytic Tools 98

Analytic Tools Feedback Software Marketing Product Marketing 98

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

MARCH 21, 2024

Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. TL;DR The customer activity cycle (or lifecycle) represents a customer’s complete journey with a product or service, from initial awareness to eventual advocacy or departure.

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It helps you visualize the customer journey. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. case studies, alternative pages, etc.).

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Analyze existing data.

Research Software 98

Research Software Feedback Software Analytic Tools Customer Experience 98

Userpilot

APRIL 27, 2021

Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! Just look at Bonjoro that recently released a case study about how they increased their trial to paid conversion rate by 32.7%. Why Is SaaS Onboarding So Important? What Are SaaS Onboarding Tools?

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Analytic Tools Feedback Software Research Software Data Visualization 52

Revulytics

JULY 12, 2019

For software companies, the influence of words lies in the content created to educate customers on how to make the most of their products. You need a clear understanding of customers’ true behavior, an ability to see data on the ways their usage may be veering off the ideal path. The seeing becomes believing.

Analytic Tools 73

Analytic Tools Data Visualization Reporting Tools Education 73

The Product Coalition

AUGUST 17, 2021

One day you’re meeting with customers, gathering insights about their problems. The next day you’re tweaking a Python script to pull out some quantitative data. Then have a go-to-market session with commercial teams. They wanted to be part of the solution. How much time we want to spend on developing the solution.

Feedback Software 151

Feedback Software Analytic Tools Reporting Tools Research Software 151

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? Read on to uncover product growth insights ! The customer lifecycle refers to the steps a customer progresses when considering, purchasing, using, and maintaining loyalty to a product or service. How do you increase engagement at each stage of the customer lifecycle?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

DECEMBER 31, 2022

Curious about how to turn RFM segmentation into a powerful marketing technique for understanding customer behavior and driving growth? In this article, we’ll explain what RFM segmentation is and how you can use it to improve your SaaS business results. Frequency is how often a customer interacts with the platform.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 98

Userpilot

NOVEMBER 16, 2022

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

Feedback Software 98

Feedback Software Analytic Tools B2B Embedded Analytics 98

Amplitude

JULY 17, 2019

Podcasts are one of the best learning resources available, especially when it comes to breaking down technical subjects such as data science and analytics. To guide your learning, we put together the following collection of the best analytics-related podcasts to listen to. 113 | What Makes A Visualization Memorable?

Data Visualization 94

Data Visualization Analytic Tools Artificial Inteligence Customer Experience 94

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. This is the main question we explore in the article.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Mixpanel

APRIL 18, 2024

Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. We have a wide range of user types, from marketers to engineers to product managers and more. Take Mixpanel, for example.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Development involves selling existing products to new markets.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

JANUARY 21, 2021

The best product walkthrough tools are the ones that keep evolving and improving year after year. Technology and best practice are always moving on, so don’t waste your time checking out last year’s guides. Check out our selection right now: How do I pick the best product walkthrough tools? They’ll be out of date!

Analytic Tools 97

Analytic Tools Feedback Software Reporting Tools Data Visualization 97

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What does PLG stand for in marketing?

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Marketing 98

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Start building your localization strategy by identifying the right market.

Research Software 98

Research Software Analytic Tools User Testing Onboarding KPIs 98

Department of Product

SEPTEMBER 14, 2023

Height is a new project management tool for product teams and they’ve just launched 2.0 For SaaS product teams, one of the more complex parts of building zero to one applications is implementing permissions. Other practical tools worth knowing about this week include a new update from development platform Retool.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

SEPTEMBER 8, 2023

But here’s a fact: many SaaS companies are going about A/B testing the wrong way. TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if it performs better in terms of user engagement, conversions, or other key metrics.

Product Research 104

Product Research User Testing Analytic Tools Data Visualization 104

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? SaaS business models depend on repeat purchases to grow revenue and meet profit goals. This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. What is a marketing funnel?

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98