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The Ultimate Guide to Product Tours Software

Userpilot

In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. If you haven’t had a chance to read the first one, here’s what we covered: Product tours are a central part of self-serve SaaS onboarding , which need to drive user activation.

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An API Platform is Table Stakes for a Public API

The Product Coalition

An API platform is table stakes to build your public APIs on, especially if an API is a key part of your strategy, yet too often, API infrastructure is hand-coded, leading to short- and long-term trouble. It means you want analytics, possible monetisation, a developer portal, customer support options, authentication and control.

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are examples of market gaps?

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Product Positioning Strategies For SaaS: Types and Examples

Userpilot

Create a clear product positioning statement that focuses on your target audience, your product’s unique value, its differentiation, and the key benefits it delivers. Coda employs competitor-based positioning by comparing itself against tools like Google Docs and Notion. So if your product specializes in cloud-based development tools.

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How Product Roadmaps Kill Outcomes [Dave Martin]

Userpilot

Many companies lack differentiation strategies and drive product development by copying competitors. It should also give you tools to measure progress. Instead of using data and evidence, many teams rely solely on solutions and untested assumptions. As companies scale, they often cannot satisfy customer needs equally well.

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What are The Different Types of Personas Used in SaaS?

Userpilot

User personas , which target the person using your app, are designed to represent your users’ JTBDs, responsibilities, and goals. It portrays the needs, values , and behaviors that differentiate bad-fit customers from your ideal customer. Let’s review four types of personas for different teams and use cases.

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Customer Onboarding Tools That Take Your Product To The Next Level

Userpilot

Customer onboarding is an integral part of any SaaS business, and so we thought we’d share some of the best customer onboarding tools to help you out. Perhaps the easiest way to differentiate between them is to think of a user timeline. I promise we’ll get to the awesome customer onboarding tools soon.