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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Want to understand what customers think and how they behave in your product ? If so, you need to invest in the right customer insight tools. These tools are perfect for providing valuable customer insights to make product improvements and optimize your customer experience. Read on to learn more.

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Heap vs Google Analytics: Which Analytics Tool Is Better?

Userpilot

Heap and Google Analytics are popular product analytics tools that help businesses pursue product growth with data-driven insights. In this article, we’ll go through the main differences between both tools to help you understand which one is better for you. On G2, Heap and Google Analytics have ratings of 4.3

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Top 4 Customer Analytics Software Solutions for SaaS businesses

Userpilot

Here’s a sobering truth: if you run a SaaS company and don’t use customer analytics software , you probably won’t be in business very long. It therefore stands to reason that the companies that thrive are constantly collecting and analyzing data about customer behavior, and pivoting their offerings accordingly.

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What is Customer Sentiment Score & How to Measure It?

Userpilot

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. But how can you measure and improve it?

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are market gaps?

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Heap vs Google Analytics: Which Analytics Tool Is Better?

Userpilot

Heap and Google Analytics are popular product analytics tools that help businesses pursue product growth with data-driven insights. In this article, we'll go through the main differences between both tools to help you understand which one is better for you. On G2, Heap and Google Analytics have ratings of 4.3

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The Ultimate Guide to Product Tours Software

Userpilot

In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. If you haven’t had a chance to read the first one, here’s what we covered: Product tours are a central part of self-serve SaaS onboarding , which need to drive user activation.