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If you’re looking to present your hard work to stakeholders, justify a product decision, or check the health of your app, you’re in the right place. Learn about the importance of mobile appKPI dashboards and copy dashboards from real mobile app product managers, engineers and designers.
” Solution-centric data : “We’re making great progress; we’ve implemented 50 more user stories, and velocity is up by eight points!” There are four common reasons for this: The analyticstool decides : The measurements are largely determined by the analyticstool employed—you trust the tool to collect the right data for you.
With an abundance of product analytics to track, having a robust SaaSKPI dashboard is essential to monitor the metrics that matter most. TL;DR A SaaS dashboard can be used to track important metrics and key performance indicators. Your custom SaaS dashboard should provide actionable data and be as automated as possible.
Tracking mobile app performance metrics can feel daunting. One look at your mobile appanalytics dashboard, and you just want to shut your eyes and scream in frustration. You aim to extract meaningful insights to improve app performance and user engagement. Ones that track behaviors along those paths.
Do you need some behavioral KPIexamples to understand what metrics to track and why? Behavioral key performance indicators (KPIs) can help you understand user experience and measure feature adoption. Then you can use its valuable insights to make data-driven decisions for your SaaS business. What are behavioral KPIs?
I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Don’t get me wrong.
As you’re researching dashboard reporting tools, you’ve probably noticed how hard it is to find reliable information on the available solutions. To make your life a little bit easier and help you choose the best dashboard analyticstool for your SaaS, we’ve produced a guide of 12 excellent platforms available on the market in 2024.
How many financial apps do you have on your phone, and how often do you use them? Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat.
As you’re researching customer analyticsplatforms, you’ve probably noticed how hard it is to find reliable information on the available solutions. TL;DR Customer analyticsplatforms are specialized tools that allow you to collect and analyze data. Let’s dive in! Starts at Silver’s $199/month.)
If you are a SaaS company, the chances are you’ve come across the term “self-serve analytics” at some point online. Unlike traditional data analysis methods, self-serve analytics equips everyone in your organization to explore data and take the right actions in real time. Choosing a good business intelligence tool.
As companies usually have many different KPIs, maintaining or growing customer retention is a key KPI that each business commonly shares. You might also be interested in Mobile appKPI dashboard examples and how to use them What is customer retention and why is it so important? How do I measure my retention rate?
What is software ROI and how to measure it? TL;DR Software ROI, or Return on Investment , represents the financial and business benefits of implementing a software application while factoring in the cost of the investment. Calculating software ROI is crucial for informed decision-making for technology investments.
I am not a big fan of “standard” KPIs, for example, customer acquisition cost (CAC), churn, and number of active users for SaaS products. Say I want to offer a product that reduces the blood sugar levels of individuals who have type-2 diabetes and that generates £50k of revenue within the first 12 months of launching the app.
In the world of SaaS, all three terms serve a specific purpose. Metrics and KPIs are often used interchangeably, but they also have differences. In this article, you will learn: What is a KPI in SaaS? What does metric refer to in SaaS? KPIs vs. Metrics. What is a measure in SaaS? Let’s dive in!
In this comprehensive guide, we’ll break down underlying customer activation strategies and actionable strategies, specific onboarding tools , and techniques, and tangible examples to learn from. All of that will help you nail customer activation in your own SaaS. SaaS owners and product managers are busy people.
And software developers and testers want to know that their time spent writing and testing code is purposeful. This article shares how I approached the problem, the solutions I’ve implemented, and the results I’ve seen. And at the heart of the OKR system lies metrics and data. Centralize KPI Reporting.
OKRs vs KPIs – the most recent darlings of the SaaS world. I will give you two OKR examples, one real-world and the other business-based: OKR examples. Let's take the above OKR examples again: Real-world example: Objective: Reduce body fat %. Business-based example: Objective: Grow user base.
Looking for user persona examples to inspire your research, or (product) marketing strategy? But it’s an absolutely critical step for any SaaS strategy. Benefits of user personas B2B SaaS User Persona Examples B2B SaaSExamples with Multiple User Personas – Userpilot, ActiveCampaign, Kontentino 1.
Experts predict the Customer Analytics market will top $24 billion by 2025. That’s where Customer Analytics comes in. Focused on democratizing access to data-driven decision making, Customer Analyticstools empower non-technical users (like marketing and product teams) to make sense of all the data. Common features.
Surveys are one of the most effective ways to collect user feedback and actionable product analytics. In this guide, we’re going to go through: The SaaSanalytics you can gather through surveys. How to find the right software for your needs. Why should you analyze SaaS survey data? Let’s get into it!
For example, age or product usage patterns. A market segmentation survey is a market research tool. Userpilot is a product growth platform with advanced segmentation features. You can segment your customers based on their feedback responses as well as in-app behavior. Book the demo to find out more!
Looking for upselling examples that you can apply in your SaaS to drive growth with account expansion ? Upselling for SaaS requires engaging with your users at the right moment with the right in-app message. Good Upselling Examples we cover: Slack uses well-timed in-app messaging to turn free users into paying customers.
Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. What is a SaaS product growth strategy?
Without product analytics, how do you know how to move the needle with your product growth? If you’re only beginning your adventure with product analytics, looking at all the usage data may seem overwhelming at first glance: Source: Heap. Here are the need-to-know takeaways: What is Product Analytics? What is Product Analytics?
While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of softwaretools and subscriptions increase, so too do the expectations of SaaS customers.
Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is product analytics?
UX KPIs, or user experience key performance indicators, are essential numerical data points that are used to track, measure, and compare the experience users have with your SaaS product. Behavioral UX KPIs include Average Time Spent on Task, Task Success Rate, Error Occurrence Rate, Navigation vs. Search, and Conversion Rate.
Customer satisfaction analytics are key to understanding what makes your customers happy and building a product that retains users. In this guide, we’ll go over how you can use product analytics to conduct a customer satisfaction analysis in 6 steps, as well as provide tools and tips to do so.
Go ahead and skip directly to the product marketing KPIs list or continue to read if you’re just starting out and looking to understand more about what product marketing is first. What is a Product Marketing KPI metric? Product Marketing KPIs vs Product Marketing OKRs. What is a Product Marketing KPI metric?
In this article, we’ll discuss everything you need to know about customer success OKRs, including 20+ examples of how they can be used effectively. To hit the targets, customer success managers should incorporate initiatives such as: – Track product usage patterns and proactively prompt engagement with in-app flows.
We have to simplify systems to make business decisions. The problem Decomposition is a classic approach to simplifying systems. Basic example: making an org chart based on the metrics that any given department is responsible for. It requires thorough artifact preparation before outlining solutions. But still, what to do?
Wondering which product management KPIs help you get better product growth insights ? Among the plethora of responsibilities that SaaS Product Managers have, defining and tracking KPIs probably is the most influential towards guiding future product development. But how do you know if you’re tracking the right KPIs?
SaaS businesses thrive on data. This is where analyticssoftware comes in. Analyticstools help SaaS businesses generate actionable insights from the data they collect, which then fuels their decisions. What types of Analyticssoftware does every SaaS business need? Table of Contents.
Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?
As the CEO of Dribbble, a global community and invite-only platform for designers to share and find work, Zack Onisko faces a unique challenge: how do you grow a gated product? Over time it’s become more of a mixed platform. And they said, “An iOS app.” Growing a gated platform. What drove that change?
In the world of SaaS (software as a service) it usually comes down to one person who devises a strategy for developing and unraveling a perfect product. For example, we can imagine that your main long term goal is to launch a new product successfully. pretty much everything. Let’s start with defining the long term goals.
Launching a mobile app is only half the battle, because once it’s done, it’s time to dive into the numbers and make sure the app is fully optimized. Product managers are aware of the basic KPI metrics to measure for their mobile app, but there are a handful of underestimated KPI metrics that product managers need to measure as well.
In SaaS, a new user activation dashboard can become a massive product analyticstool to understand and optimize the user journey. A new user activation dashboard is an analyticaltool designed to monitor and report different activation metrics of new users. What is a new user activation dashboard?
The National Institute of Science and Technology differentiates measures and metrics as follows: “We use measure for more concrete or objective attributes and metric for more abstract, higher-level, or somewhat subjective attributes”. Steps (a big deal for Fitbit users, maybe more of a KPI). Product analytics are not that different.
You’ve probably seen many business subscriptions getting canceled after an email goes out to your team (“Anybody still using this tool?”). But with product analytics, you can learn and iterate much faster by looking at how people get value from your product, and whether they come back. get value ) in a given time period.
Looking for the right retention KPIs to track and improve your customer retention rates? Customer retention is the key ingredient when it comes to growing your SaaS product without having to acquire new customers. So let’s find out what retention KPIs you should start tracking! What are retention KPIs in SaaS?
Wondering what customer journey KPIs align with your business goals? Customer journey KPIs, alongside product analytics , help product teams understand if they’re meeting their goals. This article will explore 15 essential customer journey KPIs that help you better understand your customers and make data-driven strategies.
For starters, any system (for example all our fancy algorithms, events, tests…) can’t accurately predict the outcomes of a more complex system than itself (that of us humans deciding what to buy and how). A North Star metric is the single KPI that works best as a proxy for success for your product and business.
When identifying your key performance indicators (KPIs), it’s crucial to tailor the exact definition to your business. For example, what does it mean to be “active” in your product? Summary KPIs vs. Growth KPIs. The most successful companies set themselves apart by how sophisticated they are in defining their KPIs.
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