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Introducing Product Analytics for Dummies

Amplitude

Product analytics sits at the intersection between your customer, your product, and your business goals. Product analytics keeps your team close to customer wants and needs throughout the product development process. Adience’s research highlights the power of product analytics.

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5 Predictions for the Next Decade of Data Governance

Amplitude

In the last decade, data governance has undergone a transformation. We’ve seen that self-service analytics platforms like Amplitude have fundamentally changed how teams interact with product data, their immediate teammates, and their organizations. By Anastasia Fullerton, Product Marketing Manager at Amplitude.

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How AI is Lowering the Barrier to Entry for BI and Analytics

Birst BI

According to Gartner, more than 3,000 CIOs ranked Business Intelligence (BI) and Analytics as the top differentiating technology for their organizations. If BI and Analytics is such a game-changer, then why is the average adoption rate in organizations only 32%? But the industry is undergoing a fundamental transformation.

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12 Funnel Tracking Software Tools For Data Analysis in SaaS

Userpilot

Funnel tracking software can solve this problem. But with so many tools in the market, which one should you choose for product analytics ? Unlike sales funnel software, funnel-tracking tools track numerous funnels such as goal completion, conversion , and review funnels. Want the best of everything?

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Don’t Miss These Amazing Speakers at #mtpcon Singapore

Mind the Product

Before joining Rabbit, Amanda was Chief Data & Strategy Officer at HotelTonight, the leading mobile app for last-minute hotel bookings, where she led data analytics, corporate strategy, and data engineering to create and execute data-driven growth strategies. Rapid Experimentation for Product Managers.

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Introducing the Speakers for MTP Engage Manchester 2019

Mind the Product

There’s no better conference to attend if you’re working in product management, digital, or marketing in or near Manchester. Where else will you find SoundCloud, the BBC, TransferWise, and Pivotal Labs, talking alongside new players in fantech (that’s technology for devotees, not air conditioners)? Nicholas Goubert – SoundCloud.

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On skepticism and storytelling: How PMs can become more data-informed

Mixpanel

For today’s post, we spoke with Rohit Gossain , who has held multiple product management and data science roles over the last decade with technology companies such as Shutterfly, OpenTable, Adobe, and Expedia Group. . Mixpanel: How have you seen product analytics evolve over the course of your career?