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This unique combination developed both her analytical thinking skills and her ability to question assumptions – capabilities that would later prove valuable in her product career. Over ten years, she rose through the ranks until everyone in the company reported to her.
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Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.
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My earliest job in tech was building an app for a government agency that hadn’t yet launched. They are very comfortable with alignment, systems thinking, mapping, research, lean testing, and driving things forward when 99% of it is uncertain. They’re very comfortable inheriting products and taking them from one to one million.
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