Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. It can be a tough nut to crack sometimes, but we’ve made it easier in this article. We’ll also show you tools that will simplify everything. Typeform – best for long-form market research surveys.

Data Visualization 97

Data Visualization Product Research Research Software Analytic Tools 97

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans. Let’s dive in!

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

JULY 23, 2023

This article covers everything you need to know about assembling the right team and ensuring they collaborate well to achieve desired results. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Identify risks/problems and collaborate with teams to provide proactive solutions.

Research Software 96

Research Software Data Visualization User Testing Marketing 96

Userpilot

MAY 17, 2022

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? Product announcements best practices to keep in mind: Segmentation.

Research Software 98

Research Software Onboarding KPIs Product Research User Testing 98

ProductPlan

APRIL 29, 2022

The period marks all that time and effort spent developing the product. But not all product launches are created equal, and they’re not the same as introducing a new feature. There’s a significant difference in the goals and objectives for different types of product launches. Category-creating product launch.

Product launches 52

Product launches Research Software User Testing Differentiation 52

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs. Analyze your competitors.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

NOVEMBER 21, 2022

In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Beta testing is a term that describes a specific type of test activity: testing with actual users prior to launch. Ready to get started?

User Testing 98

User Testing Feedback Software Analytic Tools Research Software 98

The Product Coalition

DECEMBER 21, 2020

In this article, we’ll look into idea validation. We’ll explore how you can test and research ideas for your product, service, or business model. Idea validation is a process where a specific product, service, or business idea is tested in various ways to determine its viability. Let’s dive right in!

User Testing 159

User Testing Product Research Research Software Feedback Software 159

Userpilot

JUNE 30, 2023

In this article, we will cover the voice of the customer methodology. We’ve handpicked the right survey questions under different research categories to make everything easy. By collecting and analyzing feedback through VoC surveys, SaaS businesses can gain valuable insights about customers.

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Market Research. Product Development.

Feedback Software 98

Feedback Software Product Research Research Software Product Marketing 98

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. In this article, we’ll discuss what exactly customer intimacy means and how you can nurture long-lasting relationships that result in retention. Customer focus is about researching and satisfying customer needs.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

JANUARY 3, 2023

Are you trying to improve MQL to SQL conversion rate to drive product growth ? This article will discuss 10 actionable strategies to help you drive more customers by improving MQL to SQL conversion rate. You can convert qualified leads into customers and brand advocates with the right qualification strategy. Let’s dive in!

User Testing 98

User Testing Feedback Software Research Software Customer Experience 98

Userpilot

JANUARY 25, 2021

User persona templates are a shortcut to creating a user persona from scratch for your SaaS business. Contrary to conventional wisdom, for B2B SaaS, you don’t need to fill in every little detail about your user like their favorite food or where they went to school to create a user persona – it’s not a dating profile.

Analytic Tools 75

Analytic Tools Research Software User Testing Customer Experience 75

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? Product marketing strategy vs. traditional marketing strategy.

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? How about this — how often do you see a problem around you, and then you decide to come up with an idea or solution? A go-to-market (GTM) strategy is a step-by-step plan created to successfully launch a product to market.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Usersnap

AUGUST 25, 2021

Are you part of a SaaS company? There are a multitude of SaaS businesses springing up, as businesses continue to become more digital. The customer problems solved by these SaaS businesses are diverse, but for sure there is competition among them. Improvement of Services and Products. Increase Brand Advocacy.

Feedback Software 52

Feedback Software User Testing Customer Feedback Research Software 52

Userpilot

AUGUST 14, 2023

For most SaaS businesses, a product satisfaction survey can be the heart of a user research process. In this article, we’ll go over different survey types and examples, as well as provide some ready-to-use templates you can use right away with Userpilot. What is a product satisfaction survey? PMF questions.

Product Research 97

Product Research Data Visualization Analytic Tools Feedback Software 97

UX Studio: Product Management

AUGUST 1, 2021

Measuring design and utilizing data are essential steps towards creating a sustainable product. UX research is a key ingredient and UX metrics are the solution. Let me show you how to use data to improve your product. The product owners were happy because they saw their plans coming alive. At the product launch.

Data Visualization 132

Data Visualization Customer Feedback Customer Experience User Experience 132

UX Studio: Product Management

NOVEMBER 24, 2020

Apart from analyzing the top product design agencies, we will help you to understand better who a product designer is, how product design is different from web design, what product design agencies do, and how to find the best product design firm to work with. Top product design companies. Wandr studio.

Product Research 115

Product Research Research Software Software Review Technical Review 115

Userpilot

JULY 31, 2023

In this article, we will cover the key responsibilities of PMMs, as well as discuss the skills needed to succeed in this role. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. Who is a product marketing manager?

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Userpilot

JULY 9, 2023

If you’re a UX designer or product manager wondering how to deliver a better product in terms of usability and user experience, this is the article for you. Start improving user experience and usability with user research. Card sorting and fake door testing are useful testing methods before the product launch.

User Testing 97

User Testing Product Research Customer Experience User Experience 97

The Product Coalition

MAY 5, 2020

Product Discovery is the process of figuring out what needs to be built. Will our solution work? Product Discovery is the process of working on your idea, asking questions of customers, until you get three big YES’S. Get to know your users This is perhaps the most crucial stage in Product Discovery.

Product Research 78

Product Research User Testing Onboarding KPIs Research Software 78

The Product Coalition

FEBRUARY 5, 2019

In fact, sometimes it seems that the latest, most popular solution; suddenly grows old. In a world with such flows, you need some reliable figures to guide you: you need the best product managers. In particular, he is interested in successful launch strategies and growth hacking visibility across the key marketing platforms.

Research Software 61

Research Software Analytic Tools User Testing Data Visualization 61

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Implementing self-service support solutions like resource centers.

Customer Communications 97

Customer Communications Feedback Software Research Software Analytic Tools 97

Userpilot

FEBRUARY 17, 2021

What: 1,500 tech product managers and product developers gather online at one of the world’s largest product management & development conferences. When : February 17-20 Where: Virtual Who: Product Marketing experts from Sage, Salesforce, LinkedIn, Facebook, Shopify, Microsoft, Deliveroo, Honey, and many more.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

UX Studio

AUGUST 1, 2017

Measuring design and utilizing data are essential steps towards creating a sustainable product. UX metrics are the solution. Let me show you how to use data to improve your product. The product owners were happy because they saw their plans coming alive. The ideas were tested and researched in a pleasant way.

Customer Experience 81

Customer Experience User Experience User Testing Analytic Tools 81

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

ProductPlan

OCTOBER 25, 2022

So, if we don’t get a steady stream of effortless epiphanies, where do product managers gather the inputs to the product ideation phase of the next breakthrough solution ? Product managers must start with a broad perspective of what’s possible and then narrow things down. Customer research. Outside in.

Data Visualization 52

Data Visualization User Testing Product Research Customer Feedback 52

Business Acumen Institute

SEPTEMBER 4, 2019

Most firms have a grasp on the cycles of innovation and effective management of products and portfolios. Based on research conducted by the Business Acumen Institute , leaders believe the most visible gap is related to the skills and capabilities that comprise ‘business acumen.’. Technology. 4: Technology.

Research Software 40

Research Software User Testing Product Research B2C 40

Userpilot

NOVEMBER 28, 2023

GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy. There are 12 essential GTM metrics that every SaaS should know about: New user growth rate. Documented customer queries, issues, or needs related to your product. SaaS new user growth rate formula.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Data Visualization 105

ProductPlan

MARCH 17, 2020

Product Strategy : Consider which strategic activities impact your ability to deliver value to customers. Strategic Roadmap : Develop a cross-functional strategic roadmap that factors in dependencies needing alignment (sales and marketing efforts related to a product launch, for example). Product planning. Product launch.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 98

Product launches User Testing Feedback Software Research Software 98

The Product HQ

FEBRUARY 1, 2023

While it is a senior position, there are numerous career paths, such as Group Product Manager (GPM) and Principal Product Manager (PPM). What Does A Group Product Manager Do? Since we consider this position to be on the management career track, group product managers have a responsibility toward managing product teams.

Product Management 52

Product Management Product Manager Certifications User Testing 52

Userpilot

JULY 27, 2022

Ever wondered why product lifecycle marketing is that important for SaaS? Every product goes through a life cycle from the moment it enters the market until the end. The marketing plan must include strategies for every phase of a product’s lifecycle to be successful. Introduction stage.

User Testing 98

User Testing Feedback Software Analytic Tools Research Software 98

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing? Content marketing manager.

Analytic Tools 97

Analytic Tools Onboarding KPIs Research Software Product Marketing 97