Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. When users are considering your product and comparing it with other alternatives.

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

MARCH 21, 2024

But what strategies can you follow to boost product engagement at every stage of their journey? TL;DR The customer activity cycle (or lifecycle) represents a customer’s complete journey with a product or service, from initial awareness to eventual advocacy or departure.

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

AUGUST 30, 2023

Time to resolution is a critical customer service metric that can make or break your customer support’s reputation. Your proactive customer support demonstrates how much you care about your customer and persuades more customers to stick with your product or service. to reduce your overall time to resolution.

Customer Experience 104

Customer Experience Onboarding KPIs User Testing Customer Feedback 104

Userpilot

SEPTEMBER 8, 2023

This article discusses 13 common mistakes you should avoid when doing growth experiments. Fix this error by analyzing data across the user journey and using it to create hypotheses for your product experiences. Fix this by using multivariate tests or conducting user surveys. Copying A/B testing case studies.

Product Research 104

Product Research User Testing Analytic Tools Data Visualization 104

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. In this article, we’ll discuss what exactly customer intimacy means and how you can nurture long-lasting relationships that result in retention. Customer intimacy isn’t a metric you can measure. The three value disciplines.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product?

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

Userpilot

MARCH 31, 2023

This is a question every customer success manager must address in order to turn free users into paying customers. In this article, we’ll share practical tips on creating a successful free-to-paid conversion strategy and converting free trial users into paid users. Personalize the experience for each user persona.

Feedback Software 98

Feedback Software Onboarding KPIs Strategy Customer Experience 98

Userpilot

DECEMBER 20, 2022

So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions. What is user engagement analytics?

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

The Product Coalition

JANUARY 12, 2020

Mobile apps are always launching new and exciting features to their users. Maybe the features were requested by the users, or enhance the product experience or add functionality seen in rival products. There could be multiple reasons for the launch of new features. New to feature adoption?

Onboarding KPIs 78

Onboarding KPIs User Testing Customer Experience Product Research 78

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. o get the sponge mode on and dive in!

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. Gant charts, time tracking, segmentation of users by department — all features he wants.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Experience 97

Userpilot

APRIL 27, 2021

We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

OCTOBER 30, 2022

In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. 17 practical strategies for improving your user experience. Gamify the product experience. Let’s roll.

Feedback Software 97

Feedback Software Research Software Customer Experience User Testing 97

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Innovatemap

AUGUST 26, 2020

If you’re founding a tech company today, there’s a good chance you’re familiar with product-led growth (PLG) and ready to build your product with that in mind. If not, you’re probably thinking “I just want to grow like Slack did” or “I want people to start using my product without a lot of hand-holding.” Key product functions.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 52

Userpilot

AUGUST 23, 2021

Even if you’ve got a pretty good handle on user sentiment with your product, harnessing it to transform negativity into positivity can be challenging. Detractors ( NPS 6 or lower) are customers who are unlikely to recommend your product to others due to low satisfaction with it. So let’s jump right in!

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98

Userpilot

NOVEMBER 1, 2021

If you've ever heard the term "user onboarding " and felt confused as to what it meant, you're not alone. Here at Userpilot , we regularly talk to hundreds of SaaS companies about their onboarding across the whole user journey. Allow us to share our understanding of user onboarding with you.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 98

Userpilot

OCTOBER 21, 2022

What are some UX onboarding best practices that can help you to design an unforgettable first-time experience and convert more users? In this article, we’ll discuss a few best practices on how to build a great user onboarding flow that attracts new customers and keeps them engaged throughout the customer journey.

Feedback Software 75

Feedback Software Onboarding KPIs UX User Testing 75

Userpilot

APRIL 22, 2024

Despite having an easy-to-use product, users still need assistance to perform certain tasks or solve issues. That’s what end-user support is for. In this article, we’ll show you how to offer support effectively and on a scale! There are different types of end-user support: Task-specific support.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

MARCH 4, 2024

The first thing you need to know is that this metric isn’t just about speeding up a process—it’s about optimizing every step of your user’s journey to make their path to conversion as smooth as possible. TL;DR Average time to conversion is the time it takes for a user to complete a desired action.

Customer Experience 101

Customer Experience Feedback Software Analytic Tools User Testing 101

Userpilot

OCTOBER 15, 2022

Want to improve your SaaS retention rates and looking for B2B customer experience best practices to get started with? In this article, we’ll cover: The essential components of the B2B customer experience. Why customer experience is an essential ingredient for retention and revenue. What is B2B customer experience?

Customer Experience 98

Customer Experience B2B User Testing Customer Feedback 98

Userpilot

APRIL 18, 2024

From learning about the product to a desired action, like a purchase. It improves customer experience and increases conversion rates. Next, identify your target audience and create detailed user personas. Examples: SEO product-led content or email marketing. Let’s dive in. Book the demo to find out more!

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Marketing 105

Userpilot

NOVEMBER 24, 2022

Launching a customer education program can streamline the customer journey, increase customer retention, and reduce the support costs for your product or service. In this article, we’re going to go over the benefits of customer education programs and the five steps you need to follow to launch one.

Feedback Software 98

Feedback Software Analytic Tools Reporting Tools Data Visualization 98

Userpilot

DECEMBER 10, 2022

You should consider upsizing your support infrastructure when taking investments from venture capitalists, entering new markets, or introducing new feature sets to your product. Setting standards and KPIs that measure support quality will ensure that your team members maintain a consistent standard of service as you scale up.

Feedback Software 98

Feedback Software Customer Experience Customer Feedback Data Visualization 98

Userpilot

JULY 15, 2021

Good user onboarding for SaaS is part science, part art. Given how closely onboarding relates to important metrics like activation and retention, it’s essential to get it right. In this ultimate guide, you’ll find all our top tips for onboarding in one place, including: A definition of onboarding.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

JANUARY 4, 2022

In this article we’re going to go over how using behavioral segmentation can increase customer lifetime value, grow your customer base, and boost brand loyalty through more contextual communication with your users! Behavioral segmentation is a strategy of grouping customers based on how they interact with your product.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Onboarding KPIs 98

Userpilot

OCTOBER 6, 2022

Here are some of the best practices for effective customer communication: Segmenting users so that you can hyper-personalize their emails, welcome screens, etc. Setting and tracking customer service communication metrics. Userpilot helps you onboard users, nurture loyalty, and drive revenue with highly customizable in-app messages.

Customer Communications 97

Customer Communications Feedback Software Research Software Analytic Tools 97

Userpilot

NOVEMBER 14, 2022

As product marketers , getting lost in the push for new customers after launching a new product or service is easy. This article discusses customer marketing, its importance, types, and the best customer marketing strategy for your SaaS business. Customer marketing vs. product marketing.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

SEPTEMBER 28, 2022

This article is for you if you wish to deliver top-notch experiences but are not sure how. Customer experience is the sum of a customer’s perception after direct or indirect interactions with your brand. Understand your audience and create user personas. Improve customer experience with UI feedback.

Customer Experience 52

Customer Experience Feedback Software Analytic Tools User Testing 52

Userpilot

DECEMBER 21, 2022

Taking the voice of the customer (VOC) into account is essential when trying to maximize customer satisfaction, improve user sentiment , and get the most out of your marketing efforts. In this article, we’re going to show you: Four reasons why VoC is important. Increased user retention. 12 VoC best practices.

User Testing 98

User Testing Data Visualization Customer Feedback Customer Experience 98

Userpilot

DECEMBER 13, 2022

In this article, we’ll cover: What the net promoter score is and how the net promoter system works? How to build an NPS program to measure customer experience. Ways to improve the customer experience for promoters, passives, and detractors. Ways to improve the customer experience for promoters, passives, and detractors.

User Testing 98

User Testing Customer Experience Customer Feedback Feedback Software 98

Userpilot

JANUARY 14, 2022

Let’s find out 4 actionable tactics, as well as some key customer retention metrics, to win your users’ loyalty and improve retention. Tracking a combination of retention metrics helps you identify and mitigate gaps in customer experience. In fact, it is one of the most important customer retention metrics.

Feedback Software 98

Feedback Software Analytic Tools User Testing Customer Experience 98

Userpilot

APRIL 6, 2021

If you’re doing your job correctly as a product manager, customer retention should be the first thing you think about when you start your workday and the last thing you think about when you clock out. There’s no metric in SaaS businesses that correlates with profitability more than retention. Gamify the customer experience 3.

Feedback Software 64

Feedback Software Research Software User Testing Customer Experience 64

The Product Coalition

JANUARY 12, 2022

Before solving the case, let’s first understand the fundamentals of product-led growth, something that is not complete without mentioning a few best-of-breed products. Grammarly, DropBox, Slack, Zoom are synonyms of product lead growth. Hence, innovation is an important factor to drive product-led growth.

Research Software 157

Research Software Technical Review Strategy Product Research 157

Userpilot

MARCH 16, 2023

Product growth can often hinge on how effectively you can create a killer SaaS landing page and drive targeted traffic toward it. In this article, we’re going to go over the key elements that make up a good SaaS landing page and 20 SaaS landing page examples that you can use for inspiration when designing your own web page!

Feedback Software 98

Feedback Software Reporting Tools Embedded Analytics User Friction 98