Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Poor product-market fit. Complicated product.

Data Visualization 95

Data Visualization User Testing Analytic Tools Feedback Software 95

Userpilot

AUGUST 16, 2022

Select metrics to measure success. Run the experiment. Here are five marketing experiments types you can try in your business: In-app onboarding experiments. Product messaging experiments. Email marketing experiments. Paid media experiments. Case study experiments.

Research Software 94

Research Software Feedback Software Analytic Tools Customer Experience 94

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Start building your marketing conversion funnels but creating all product user personas.

Analytic Tools 92

Analytic Tools Data Visualization Feedback Software Research Software 92

Userpilot

MARCH 21, 2024

But what strategies can you follow to boost product engagement at every stage of their journey? TL;DR The customer activity cycle (or lifecycle) represents a customer’s complete journey with a product or service, from initial awareness to eventual advocacy or departure.

User Testing 97

User Testing Analytic Tools Research Software Feedback Software 97

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. When users are considering your product and comparing it with other alternatives.

B2B 99

B2B Analytic Tools Feedback Software Data Visualization 99

Userpilot

AUGUST 2, 2023

Choose metrics to track the success of the engagement strategy. A/B test your user flows and iterates your strategy. 12 Customer engagement strategies for driving retention: Personalize the onboarding process for new users to boost engagement. Engage users right from the start of their journey with onboarding checklists.

Feedback Software 80

Feedback Software User Testing Customer Experience User Friction 80

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

Analytic Tools 91

Analytic Tools Feedback Software Onboarding KPIs Marketing 91

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product?

Research Software 93

Research Software Feedback Software Onboarding KPIs Product launches 93

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy isn’t a metric you can measure. But you can get a full picture of your customer relationships with NPS surveys , product adoption rates , and churn rates. Customer intimacy is not a metric you can measure.

User Testing 96

User Testing Feedback Software Research Software Analytic Tools 96

Userpilot

AUGUST 30, 2023

Time to resolution is a critical customer service metric that can make or break your customer support’s reputation. Your proactive customer support demonstrates how much you care about your customer and persuades more customers to stick with your product or service. to reduce your overall time to resolution.

Customer Experience 86

Customer Experience Onboarding KPIs User Testing Customer Feedback 86

The Product Coalition

JANUARY 12, 2020

Mobile apps are always launching new and exciting features to their users. Maybe the features were requested by the users, or enhance the product experience or add functionality seen in rival products. There could be multiple reasons for the launch of new features. New to feature adoption?

Onboarding KPIs 78

Onboarding KPIs User Testing Customer Experience Product Research 78

Userpilot

DECEMBER 20, 2022

So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested.

Feedback Software 93

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 93

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions. What is user engagement analytics?

Analytic Tools 91

Analytic Tools Data Visualization Feedback Software Customer Feedback 91

Userpilot

SEPTEMBER 8, 2023

This article discusses 13 common mistakes you should avoid when doing growth experiments. TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if it performs better in terms of user engagement, conversions, or other key metrics.

Product Research 86

Product Research User Testing Analytic Tools Data Visualization 86

Userpilot

APRIL 27, 2021

We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

MARCH 31, 2023

TL;DR The free trial conversion rate is the percentage of users that upgrade from a free trial to a paid account. 15% is a good free trial conversion rate for SaaS products. Freemium offers permanent access to a free version, with advanced features saved for paying users. Personalize the experience for each user persona.

Feedback Software 83

Feedback Software Onboarding KPIs Strategy Customer Experience 83

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. Gant charts, time tracking, segmentation of users by department — all features he wants.

Analytic Tools 80

Analytic Tools Feedback Software Data Visualization Customer Experience 80

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. o get the sponge mode on and dive in!

Analytic Tools 92

Analytic Tools Data Visualization Research Software Feedback Software 92

Userpilot

JANUARY 31, 2022

If you’re a SaaS owner with a multi-platform product, you may be wondering what the difference between in-app notifications and push notifications is. In-app messages are notifications that help you communicate with your users inside the app. Gathering user feedback. Enhance user experience right in the app.

Feedback Software 93

Feedback Software Onboarding KPIs Customer Feedback User Testing 93

ProductPlan

SEPTEMBER 13, 2022

It takes more than just keeping up with the competition on product comparison checklists to stay relevant. Effective product teams position their solutions as market leaders. Killer features for niche markets. Anyone managing a product knows they must maintain competitiveness by offering comparable capabilities.

Feedback Software 52

Feedback Software Research Software Differentiation Product Research 52

Userpilot

OCTOBER 30, 2022

In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. 17 practical strategies for improving your user experience. It’s a major part of customer experience management.

Feedback Software 81

Feedback Software Research Software Customer Experience User Testing 81

Userpilot

OCTOBER 28, 2020

In our last blog, we showed you what you need to do and to avoid to make awesome product tours and walkthroughs. In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. Too many product tours are passive, untargeted and ineffective.

Analytic Tools 105

Analytic Tools Feedback Software Software Review Onboarding KPIs 105

Userpilot

DECEMBER 18, 2020

How should I bring the disengaged users back to my product? Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare. All based on our own (or – well – our users’) experience. Why is it important to bring disengaged users back?

User Testing 98

User Testing Customer Experience Analytic Tools Onboarding KPIs 98

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

Feedback Software 95

Feedback Software Research Software Reporting Tools Onboarding KPIs 95

Innovatemap

AUGUST 26, 2020

If you’re founding a tech company today, there’s a good chance you’re familiar with product-led growth (PLG) and ready to build your product with that in mind. If not, you’re probably thinking “I just want to grow like Slack did” or “I want people to start using my product without a lot of hand-holding.” Key product functions.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 52

UX Planet

DECEMBER 15, 2023

Back then, my portfolio was straightforward, showcasing my identity and case studies – a clear testament to my capabilities as an app designer. I showcased some of my standout designs, including a comprehensive case study for an architectural app. The purpose of this was to showcase the product the customer would buy.

Positioning 52

Positioning Feedback Software Research Software User Testing 52

Userpilot

MARCH 23, 2023

TL;DR Product NPS (Net Promoter Score) surveys are used to collect feedback on customer loyalty and satisfaction. NPS surveys often get higher responses due to their simplicity and are helpful when making product development decisions and providing customer support. What is product NPS? Want to see how it works in practice?

Product Research 86

Product Research User Testing Feedback Software Customer Feedback 86

Product Bookshelf

FEBRUARY 21, 2017

Product managers can learn a lot from growth marketers. Growth teams can be part of product teams and modify the product to increase growth. Although some growth tactics are specific to outbound marketing, many are directly tied to the product. Startup Growth Engines is a collection of blog posts from growthhackers.com.

Data Visualization 48

Data Visualization User Testing Onboarding KPIs Product Research 48

Amplitude

DECEMBER 6, 2020

You’d only need one marketing channel to find your users. You’d only need to build one set of features to solve their problems. Sadly, this isn’t the case—so your users will invariably find and engage with your product for a variety of reasons, and from a variety of different sources. .

Customer Experience 59

Customer Experience Analytic Tools User Testing User Friction 59

Userpilot

AUGUST 23, 2021

Even if you’ve got a pretty good handle on user sentiment with your product, harnessing it to transform negativity into positivity can be challenging. Detractors ( NPS 6 or lower) are customers who are unlikely to recommend your product to others due to low satisfaction with it. So let’s jump right in!

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. Why is omnichannel customer experience important?

Customer Experience 77

Customer Experience User Testing Customer Feedback Feedback Software 77

UX Studio

JULY 4, 2018

VR in UX research can serve as an individual tool to explore user needs and test complex user experiences. We collected some best practices for those looking to learn more about or just getting started with VR user testing. Its technologies can bring immersive experiences into people’s homes like no other technology can.

User Testing 73

User Testing Research Software Product Research Feedback Software 73

Userpilot

NOVEMBER 1, 2021

If you've ever heard the term "user onboarding " and felt confused as to what it meant, you're not alone. Here at Userpilot , we regularly talk to hundreds of SaaS companies about their onboarding across the whole user journey. Allow us to share our understanding of user onboarding with you.

Onboarding KPIs 93

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 93

Userpilot

OCTOBER 21, 2022

What are some UX onboarding best practices that can help you to design an unforgettable first-time experience and convert more users? In this article, we’ll discuss a few best practices on how to build a great user onboarding flow that attracts new customers and keeps them engaged throughout the customer journey.

Feedback Software 67

Feedback Software Onboarding KPIs UX User Testing 67

Userpilot

NOVEMBER 28, 2023

Despite a really easy-to-use, fully self-serve product, and a generous free trial that takes literally one click to start – Attention Insight – an AI-powered tool offering attention heatmap analysis of websites, ads and other designs before launch – struggled with activating their free trial users.

Data Visualization 52

Data Visualization Customer Feedback Analytic Tools Customer Experience 52

Userpilot

APRIL 22, 2024

Despite having an easy-to-use product, users still need assistance to perform certain tasks or solve issues. That’s what end-user support is for. TL;DR End-user support refers to how you assist your customers as they perform tasks on your platform or whenever they experience issues. Product tutorials.

Data Visualization 87

Data Visualization Analytic Tools Feedback Software Reporting Tools 87