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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?

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The Best Funnel Optimization Tool for SaaS [Top 10 Compared]

Userpilot

In this article, we look at 10 product analytics tools that you should consider when making your choice. Strategies for optimizing a conversion funnel include user onboarding to reduce the time to value, personalized in-app marketing campaigns, identifying and removing friction points , and acting on customer feedback.

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User Adoption in SaaS: Definition, Strategies, Tools, and More

Userpilot

There are four metrics to measure user adoption: user activation rate , feature adoption rate , product stickiness , and net promoter score (NPS). Here are four steps for building a user adoption strategy: Do customer research and create user personas. Measure your results with product analytics and keep improving.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. This article shows you how. In-app strategies for converting free or trial users to paying customers. What is a customer acquisition strategy?

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How Interactive Self-Serve Guides Help You Elevate Customer Experience

Userpilot

This article takes a deep look at interactive guides. The self-serve approach to customer service provides users with the guidance and resources they need to learn and use the product themselves. Interactive self-service guides are in-app resources that educate users on discovering and using features.

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User Adoption in SaaS: Definition, Strategies, Tools, and More

Userpilot

There are four metrics to measure user adoption: user activation rate , feature adoption rate , product stickiness , and net promoter score (NPS). Here are four steps for building a user adoption strategy: Do customer research and create user personas. Measure your results with product analytics and keep improving.

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B2B Marketing Automation: 12 Effective Ways to Grow Your Business

Userpilot

In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams. 12 effective ways to grow your business using marketing automation strategies. It integrates with Userpilot, so you can embed the AI videos directly into your UI elements. Let’s get started.