Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? In this article, we’ll explore the core elements of a resource center, go over the steps of building one, and share some design examples to inspire you! Follow these 6 essential steps to create a resource center: Define the user personas of your product.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? These are the key questions the article discusses, so if you're after the answers, you’re up for a treat! To conduct funnel analysis in tools like Userpilot , Mixpanel, or Google Analytics , define the conversion events for the stage as well as conversion criteria.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Research Software 105

Mind the Product

APRIL 26, 2020

In Part 2 of our Coping Through COVID series , we learn how the team at Springer Nature Experiments quickly created an interface, packed with vital information on Coronavirus detection protocols for the scientific research community. As the world went into lockdown, the challenges for researchers became even bigger still.

Research Software 155

Research Software Feedback Software User Testing Product Research 155

Userpilot

JANUARY 9, 2024

Understanding the difference between primary vs secondary users’ UX design is the key to creating a product that everyone loves. This article explores the differences between primary and secondary users in SaaS UX design and provides strategies for identifying them for your product. Book a demo now to learn more.

Research Software 103

Research Software Analytic Tools User Testing Feedback Software 103

Userpilot

NOVEMBER 30, 2023

What is the UX research process? These are only some of the questions that the article tackles. It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. It also helps teams empathize with users and foster customer-centric organizational cultures. What is the UX research process?

Product Research 104

Product Research User Testing Research Software Data Visualization 104

Userpilot

APRIL 30, 2024

Marty Cagan is a well-known figure in the product management and technology industry. He is perhaps most recognized for his influential work as a consultant, writer, and speaker on product management, particularly within the realm of software and technology companies. Who is Marty Cagan?

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Analytic Tools Research Software Feedback Software Books 105

Userpilot

OCTOBER 1, 2022

Software adoption is crucial to the success of SaaS companies because it secures users to be long-term customers. A SaaS business model relies on recurring revenue from retained users, so if adoption fails, the whole business model fails as well. What is software adoption? Let’s go over the concepts: TL;DR.

Feedback Software 98

Feedback Software Research Software User Testing Onboarding KPIs 98

Userpilot

OCTOBER 30, 2022

Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. Leverage technology.

Feedback Software 97

Feedback Software Research Software Customer Experience User Testing 97

Userpilot

MAY 1, 2024

Creating outstanding product experiences is essential for boosting user engagement , enhancing core feature adoption, and improving overall retention. This article provides a step-by-step process to elevate your product experience from “good enough” to “superb”. It’s also not the same as user experience.

Customer Experience 105

Customer Experience Feedback Software Analytic Tools Product Research 105

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. This article shows you how. In-app strategies for converting free or trial users to paying customers. Focus on the right customer acquisition channels.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. In any project, the user experience is paramount, and evolving this experience hinges on robust UX research.

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Data Visualization User Testing Research Software Product Research 74

Userpilot

APRIL 6, 2023

A powerful AI tool can be the perfect companion to your customer success platform. However, AI tools also come with their own caveats. In this article, we will explore: How to leverage AI tools for customer success and retention. Best AI tools for customer success managers (CSMs).

Data Visualization 98

Data Visualization Analytic Tools Research Software Customer Experience 98

Userpilot

OCTOBER 31, 2023

Wondering how to increase free trial conversion for your software product? You’ll face the challenge of getting qualified leads and ensuring users don’t abuse trials. Free trials can impact cash flow and revenue generation, especially if a significant portion of trial users don’t convert into paying customers.

Feedback Software 97

Feedback Software Research Software User Testing Onboarding KPIs 97

Userzoom

MAY 29, 2019

But no, actual people work here, and they not only ensure that our customers are getting the very best out of our user research software and services, but that the platform itself is as easy-to-use as possible. Role: Senior Product UX Researcher. My background is in psychology and decision making research.

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User Testing Research Software Product Research Customer Experience 107

Imaginary Cloud - Design

MAY 21, 2020

Although perceived by many as a threat to traditional education, web and mobile apps can play a big role in children's cognitive development. So how can we, designers, help our users (kids) to make the most of their experience when interacting with a digital product? That's exactly what I'll cover through this article.

Research Software 122

Research Software Customer Experience User Testing User Experience 122

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Instead, research first helped Google emphasize user personalization. Definitely not!

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

UX Studio

MARCH 30, 2024

Participant recruitment is crucial for successful UX research. By understanding the pros and cons of each, you will be able to select the best recruitment method for your research study. Recruitment in UX research is finding participants for your qualitative research activity. Often, this is easier said than done.

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User Testing Research Software Customer Experience Product Research 66

Userpilot

NOVEMBER 30, 2023

This is the main focus of the article, so if you’re after the answer, we’ve got you covered! A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. Let’s get into it!

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Userpilot

DECEMBER 3, 2022

In this article, we cover the following: What UX design is and why UX is important in SaaS. TLDR; UX design includes all of the elements a user encounters when interacting with your brand online. To identify opportunities to improve your UX design, you should start with user research. Investigate why that might be.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. What is evaluative research? If so, you’re in the right place!

User Testing 98

User Testing Product Research Research Software Feedback Software 98

Userpilot

MAY 20, 2024

B2B loyalty programs can take many different shapes, so this article will explore how yours might look, why they are important, how you can build one, and some examples to inspire you. Educate customers with in-app tools, communities, webinars , and seminars to reduce friction , enhance product understanding, and increase satisfaction.

Feedback Software 59

Feedback Software Analytic Tools B2B Research Software 59

Userpilot

APRIL 27, 2021

Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! Just look at Bonjoro that recently released a case study about how they increased their trial to paid conversion rate by 32.7%. What Is User Onboarding? Why Is SaaS Onboarding So Important?

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Analytic Tools Feedback Software Research Software Data Visualization 52

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. Initial user research. Scope and team.

Research Software 95

Research Software Analytic Tools Feedback Software UX 95

Userpilot

NOVEMBER 14, 2022

How to implement reciprocity in marketing: Understand the psychology behind the reciprocity principle and study your user behavior. 8 reciprocity marketing examples that were a success: Spotify: Premium free trial to let users experience the product’s value. Add a touch of personalization. Make it memorable.

Feedback Software 98

Feedback Software Research Software Marketing User Testing 98

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Instead, research first helped Google emphasize user personalization. Definitely not!

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Userpilot

MARCH 21, 2024

Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. We explored 10 of them, and they involve: Conducting customer research to understand customer behaviors and needs through surveys, interviews, and testing. Why is customer lifecycle management important?

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

NOVEMBER 1, 2022

In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. Real-life examples of personalized customer service from fast-growing SaaS companies. Ask them for their feedback using in-app microsurveys. Even the research says so! Want to make customers feel heard?

Data Visualization 98

Data Visualization Feedback Software Analytic Tools Research Software 98

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? This is the main question we explore in the article. Building a funnel starts with customer research to identify their needs and pain points , using tools like product analytics, surveys, and interviews. This helps create user personas. Its different stages.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

JULY 27, 2022

In this article, I’ll show you which feedback approach is better for your SaaS and the right tools for collecting it. Feedback is essential for SaaS companies because it helps product teams improve the user experience. In comparison, passive feedback is the one initiated by the user. In-app surveys.

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Product messaging experiments.

Research Software 98

Research Software Feedback Software Analytic Tools Customer Experience 98

Userpilot

JULY 18, 2022

Are you satisfied with the customer loyalty and retention rates of your SaaS? If you aren’t and want to boost these metrics, this article is for you! Today we explore what customer loyalty and retention mean for SaaS, how retention differs from loyalty, and tactics to help you boost both. How to measure customer loyalty.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 98

User Testing Research Software Customer Feedback Feedback Software 98

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product?

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

Userpilot

NOVEMBER 22, 2022

User segment vs persona: what makes the two different from each other? While segments and personas are not mutually exclusive, they have different purposes in the SaaS industry. A user segment is a distinct group of customers with specific shared needs, characteristics, or actions. Personas work on an individual level.

User Testing 98

User Testing Research Software Customer Experience Feedback Software 98

UX Studio: Product Management

JANUARY 29, 2020

MagicBricks is the go-to platform to buy, sell and rent property in India. Every day, hundreds of thousands of people browse their website, mobile app and mobile site to find their dream home, an office for their business, or to sell or rent out their property. A UX research-only project.

User Testing 74

User Testing Research Software Product Research Customer Experience 74

Userpilot

SEPTEMBER 8, 2023

But here’s a fact: many SaaS companies are going about A/B testing the wrong way. This article discusses 13 common mistakes you should avoid when doing growth experiments. Fix this error by analyzing data across the user journey and using it to create hypotheses for your product experiences. Avoid this.

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Product Research User Testing Analytic Tools Data Visualization 104