Automotive Branding Research Software Strategy 
Mironov Consulting
MAY 2, 2019
When we talk broadly and generically about product management, we assume that all products/services are similar enough that we can apply the same tools, techniques, financial planning models, design approaches, goals and metrics. Think about automotive assembly line infrastructure. To answer threats from software-only competitors.
ProductPlan
MARCH 31, 2022
That’s the situation Zack Suhadolnik, a Senior Product Designer, found himself in at Rivian —an American electric vehicle automaker and automotive technology company. “It If you look at a lot of other automotive industry companies, their design is all very similar, very templatized. It was pretty chaotic; I’d say,” he mused.
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The Product Coalition
DECEMBER 8, 2020
With decentralized structures on the rise, we should remember Porter’s fundamental concepts of business strategy that explain the success of today’s business heavyweights. Michael Porter was aware of this when writing the iconic “What is Strategy?”. A view into Ikea’s integrated activity system. What are reinforcing activities?
Pragmatic Marketing
OCTOBER 18, 2019
We're very fortunate to have Lori Haakmeester Vice President of new product innovations and product operations for Cox automotive welcome Lori. And I'd love to hear a little bit about how you got to Cox automotive and what Cox automotive does. So that's a little bit about my background with regard to Cox automotive.
Pragmatic Marketing
OCTOBER 18, 2019
We're very fortunate to have Lori Haakmeester Vice President of new product innovations and product operations for Cox automotive welcome Lori. And I'd love to hear a little bit about how you got to Cox automotive and what Cox automotive does. So that's a little bit about my background with regard to Cox automotive.
Intercom, Inc.
APRIL 1, 2021
She joined the ranks in early 2019, after spending 16 years at General Electric working as a director for its technology and healthcare programs and leading the Women in Technology initiative to address the gender imbalance in technical fields and get more women involved. Then, I led an initiative for GE for women in technology.
The Product Bistro
DECEMBER 28, 2018
I’m going to tell a story that will ultimately show how misguided many supposed “good ideas” are, especially in relation to business cases, strategy, and planning. And ultimately, it will undercut the brand equity that Ford has as the leader in pick up trucks. ” On /. see what I did there?)
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