Remove Automotive Remove Product Marketing Remove Weak Development Team
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If I Were Building a Product Marketing Organization From the Ground Up

Product Management University

If I were building a product marketing organization from the ground up, I’d consider myself lucky. Most product marketing leaders inherit a team and then face the task of shaping it to meet their ideal make-up and the desired goals of the organization. The ideal team size versus the budget you’ll end up with.

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Top Product Manager Roles at Data-Driven Companies (+Candidate Spotlight)

Userpilot

Meta is looking for an Operations leader to join the Product Data Operations (PDO) team. PDO provides data and insights that power machine learning and AI, at the core of all Meta products. You will work closely with Meta product and engineering teams to deliver on Meta’s product roadmap.

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A Three-Question Process for Product Team Success (Pragmatic Live Transcripts)

Pragmatic Marketing

A Three-Question Process for Product Team Success. How do managers take what their teams have learned and turn it into something tangible? How do those team members take that knowledge and apply it to their roles? Listen in as we discuss Lori’s three questions that include: What is my market opportunity?

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A Three-Question Process for Product Team Success (Pragmatic Live Transcripts)

Pragmatic Marketing

A Three-Question Process for Product Team Success. How do managers take what their teams have learned and turn it into something tangible? How do those team members take that knowledge and apply it to their roles? Listen in as we discuss Lori’s three questions that include: What is my market opportunity?

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The Work of a Strategist

The Product Coalition

The question remains whether you are in a market that requires you to tightly integrate your strategic design. Using an automotive example, a tightly coupled strategy would resemble a Le Mans tuned race car where a strategy that can service a wider market would look less like a Porsche 919 and more like a Porsche Macan.

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In Scope for My Role?

Mironov Consulting

Let’s imagine a Director of Product responsible for a portfolio, with 5 product manager direct reports matched to 5 stable maker teams.    Some are top-down command-and-control, others are freewheeling or consensus-driven or chaotically leaderless or run by a CEO who had a bad childhood. 

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

Blue Ocean’s strategy sees market boundaries and structures as flexible and shaped by companies’ actions. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. By creating new market spaces, they can unlock new demand and achieve high growth and profits.